Download - Salesforce Cloud
LOUISIANA TECH UNIVERSITYMECHANICAL ENGINEERING PROGRAMComputer Science
Salesforce CloudByParthasarathi Mahadasyam
LOUISIANA TECH UNIVERSITYMECHANICAL ENGINEERING PROGRAMComputer Science
Agenda
What is CRM
Need for CRM
Chatter : Collaboration Tool
The Cloud Computing Model
Key Drivers of Sales, Service and Custom Cloud
What Does SFDC Sell?
MVC Architecture
Trends
Salesforce Cloud
LOUISIANA TECH UNIVERSITYMECHANICAL ENGINEERING PROGRAMComputer Science
What is CRM?
Customer A Customer is someone who makes use of or receives the products or services of an individual or organization
Relationship A Relationship is a way in which customers and organizations are connected to each other
Management Management is the process by which the relationship between customers and organizations is handled efficiently and effectively
CRM is Management of Relationship with the Customers.
Salesforce Cloud
LOUISIANA TECH UNIVERSITYMECHANICAL ENGINEERING PROGRAMComputer Science
Need for CRM
Salesforce Cloud
Business Challenges
Global Competition
Technology
Political & EconomicScenario
Policies & Regulations
Want Prompt Service
Lowest Price
Have Wide Choice
Want High Quality
WantDelivery Now
Reduced Profit Margin
IncreaseIn Cost
Low CustomerLoyalty
ShortenedProduct Lifecycle
$
$
$
$
$$$$
PROF IT
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Trends
Salesforce Cloud
1960’sMainframe
1980’sClient/server
TodayEnterprise Cloud
Computing
Cloud Computing Driver, Catalyst & Evangelist
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Salesforce Cloud
Development
Donations
Donors
For Companies, Today It’s Impossible To Stay On Top Of Everything
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So, here’s the Solution
Salesforce Cloud
Development
Donations
Donors
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The Cloud Computing Model
Salesforce Cloud
Multi-tenant
Automatic Upgrades
Pay-as-you-go
Real-time
Well Connected
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Manage Your Constituents
Salesforce Cloud
Maximize Productivity
• Gain a 360°constituent view
• Centralize information
• Log calls, emails, tasks, and events
• Track activity history
• Cultivate relationships
LOUISIANA TECH UNIVERSITYMECHANICAL ENGINEERING PROGRAMComputer Science
MVC Architecture
Salesforce Cloud
LOUISIANA TECH UNIVERSITYMECHANICAL ENGINEERING PROGRAMComputer Science
What does SFDC Sell?
Salesforce Cloud
LOUISIANA TECH UNIVERSITYMECHANICAL ENGINEERING PROGRAMComputer Science
Who Are These Products For?
Salesforce Cloud
Sales Cloud: For a sales organization that wants to increase sales productivity, gain better visibility and
track revenue and metrics
Service Cloud: For organizations that want to retain customers - and provide superior service while reducing
complexity/process. They want to do more with fewer resources.
Salesforce1:
New APIs and tools make building apps faster to connect with customers, employees, partners and
the next generation of devices and apps..
Collaboration Cloud: For organizations who want the fastest way to collaborate with reps, opportunities, and other
applications.
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Key Drivers for Sales Cloud
Salesforce Cloud
Sales Effectiveness Opportunity PipelineWin RateAverage Deal SizeCross sell/ up sellRep Ramp Time
Channel ManageRevenue Per Partner Channel Mgr ProductivityPartner LoyaltyPartner Ramp TimeForecasting Accuracy
Sales ProductivityAdministrative TasksForecast & Pipeline ReportingAccount PlanningApprovals Search & Document Creation
Lead ManagementLeads GeneratedLead Conversion RatesLead Conversion Cycle TimeDropped LeadsCampaign Effectiveness
LOUISIANA TECH UNIVERSITYMECHANICAL ENGINEERING PROGRAMComputer Science
Key Drivers for Service Cloud
Salesforce Cloud
EfficiencyFirst Call Resolution (FCR)Avg Call Handle TimeAvg Calls / FTECase Capture TimeAgent Ramp TimeSLA Management
IT CostsMaintenanceUpgradeCustomizationsDisaster Recovery IT FTE
Self ServiceCase DeflectionNew Case RateCall Center FTEAvg Hold Time
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Key Drivers for Custom Cloud
Salesforce Cloud
Software CostsLicense CostUpgradeMaintenance Implementation Cost
Personnel CostsProfessional Services CustomizationsConfiguration & Integration IT FTE
Risk MitigationDisaster Recovery & BackupSecurityLost Opportunity cost Failed Project Systems Lagging Process
Hardware & IT CostsServersData CentersNetwork enhancementsSecurityDifferent Environments
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Chatter : Collaboration Cloud
Salesforce Cloud
The real-time Collaboration CloudSalesforce Chatter is a brand-new way to collaborate with people at work. Where the status of important projects and deals are automatically pushed to you — so you're always in the loop.•Share securely and collaborate instantly •Stay on top of what matters most •Gain insight and make smarter decisions With Chatter, it’s easy to work together and know everything that's happening in your company. Updates on people, groups, documents, and your application data come straight to you in your real-time feeds.
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Salesforce.com “CRM” Offerings (Sales)
Salesforce Cloud
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Salesforce Cloud
LOUISIANA TECH UNIVERSITYMECHANICAL ENGINEERING PROGRAMComputer Science
Salesforce Cloud
LOUISIANA TECH UNIVERSITYMECHANICAL ENGINEERING PROGRAMComputer Science
Salesforce Cloud
LOUISIANA TECH UNIVERSITYMECHANICAL ENGINEERING PROGRAMComputer Science
References :
Salesforce Cloud
1. "About salesforce.com, inc.". salesforce.com.
2.."2 0 1 3 ANNUAL REPORT". Sfdcstatic.com. Retrieved July 17, 2013.
3. "Top Customer Relationship Management Software | 2014 Reviews of the Best Systems". Capterra.com. February 25, 2013. Retrieved March 24, 2014.
4. "100 Best Companies to Work For - 2013 - FORTUNE". Fortune. Retrieved May 4, 2013.
5. https://succes.salesforce.com
6. "History of Salesforce". Salesforce Programmers. Digital Marketing Solutions, LLC. Retrieved July 4, 2011.
7. "Salesforce.com IPO Raises $110 million". destinationCRM. June 23, 2004. Retrieved February 11, 2011.
8. "Salesforce Acquires Social And Mobile Cloud Computing Consultancy Model
9. http://www.salesforce.com/crm/editions-pricing.jsp
10. http://www2.sfdcstatic.com/assets/pdf/datasheets/DS_SalesCloud_EdCompare.pdf
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Salesforce Cloud
THANK YOU
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Salesforce Cloud
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