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Red Balloon Project:
Re-Imagining Undergraduate Education
George Mehaffy, Vice President for Academic Leadership and Change, AASCU
SUNY Fredonia2 March 2011
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Red
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Groundhog Day
The trouble with weather forecasting is that
it's right too often for us to ignore it and
wrong too often for us to rely on it. Patrick
Young
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We are confronting a period
of
massive change and great
uncertainty
Our institutions are
challenged as never before
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New occasions teach new duties,
time makes ancient good
uncouth, they must upward still
and onward, who would keep
abreast of truth.
James Russell Lowe
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We must act,
or be acted upon
Only together can we
respond effectively
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The Problem
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Was created in the11th century
Operates on a 19th centuryagrarian calendar
To prepare our students
for life in the 21st century
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1. Our current model for funding public higher education is not sustainable
Our university model was designed for the elite. Now higher education
must serve a very diverse mass market.
3. Our current public higher education business models are not sustainable
2. Our current model for delivering public higher education is not sustainable
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1. Our current model for
funding and delivering
public higher education
is not sustainable
The way in which America finances public colleges and universities…is severely
and irreparably broken.
Darryl G. Greer and Michael W. Klein, “Fixing the Broken Financing Model.” Inside Higher Ed, October 4, 2010.
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2. Our university model,
designed for the elite, has now
been called upon to provide
higher education to a mass
market
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http://www.bls.gov/opub/ted/2010/ted_20100428.htm
177 million 310 million
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3. Our current business models
will not sustain our work
Higher education is a set of cross-subsidies: graduate education subsidized
by undergraduate; upper division subsidized by lower division
Jane Wellman, Delta Projecthttp://www.deltacostproject.org/
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Sources: College Board, “Trends in College Pricing, 2008”; Bureau of Labor Statistics, 2009, www.bls.gov ; U.S. Census, Current Population Study-ASEC, 2008. From the Delta Project. Courtesy Jane Wellman
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E. Gordon GeeOhio State University
Robert H. Atwell LectureAmerican Council on Education Annual Meeting, February
2009.
http://www.acenet.edu/media/mp3s/AM09_Gee.mp3
“…the choice for higher
education during this
critical juncture is
“reinvention or extinction.”
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1. Funding for public highereducation will not return to previous levels.
3. Technology changeseverything
2. Increasing calls for greaternumbers of graduates
3 Key Propositions
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FUNDING
National Governors Association
(NGA):
“…state budgets will not be balanced
until the latter part of the decade.”
“Health, criminal justice, and the K-
12 schools will consume an
increasingly larger share of the
state’s resources.”
“Many states have structural
deficits…”http://www.cbpp.org/cms/?fa=view&id=711
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New York Times, January 23, 2011, p. 3.
44 states are reporting fiscal year
2012 shortfalls
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President ObamaBy 2020, America will once again have the highest proportion of college graduates in the world. http://www.whitehouse.gov/the_press_office/remarks-of-president-barack-obama-address-to-joint-session-of-congress/
Lumina Foundation “Big Goal”By 2025, 60% of adult Americans will have high quality degrees and certificates. http://www.luminafoundation.org/goal_2025/
Greater Numbers of Graduates
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Instructional Costs
Public-four Year Averages, 4-state cost study
(SUNY, Florida, Ohio, Illinois)
% of all credits taken
% of total spending on instruction
Avg weighted cost/credit
Lower Division 36% 23% 1.00
Upper Division 48% 44% 1.42
Grad 1 12% 23% 2.88
Grad 2 4% 9% 4.00
100% 100% 1.55
SHEEO, 2010 Courtesy Jane Wellman
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NCES, BPS, undergraduates onlyCourtesy Jane Wellman
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Recent changes in technology: • Make it possible to communicate with more people than ever before• Enable learning any time, any place, any how• Facilitate personalization• Promote openness, which promotes sharing• Promote participation in content, knowledge, and news production• Enable collaboration across the world
Brenda Gourley, EDUCAUSE Review, Vol. 45, no. 1 (January/February 2010): 30-41.
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Think about the impact of technology:
On journalism…
On the music business…
On the book publishing/selling business…
The Long Tail. Chris Anderson (Hyperion, 2006)
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Content Is Now Everywhere
Academic Earth academicearth.org
Connexions cnx.org
OpenCourseWare Consortium ocwconsortium.org
iTunes U http://www.apple.com/education/itunes-u/
YouTube http://www.youtube.com/education
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The new era of TECHNOLOGY
will challenge our historic
models of:
1. Teaching and Learning
2. Institutional Organization and Structure
3. Our concept of expertise
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Technology Changes Instructional Design
• From instruction to discovery
• From individual to collaborative learning
• From broadcast to interactive learning
• From teacher-centric to student-centric
Don Tapscott. Grown Up Digital. McGraw-Hill, 2009.
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2.Institutional Organization and Structure
Technology is creating opportunities
for the unbundling or
disaggregation of educational
activities and processes, within a
course, within a program, within an
institution, and beyond.
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Study in the journal Naturecomparing the accuracy of entries
in two well-known on-line references:
Encyclopedia Britannica
Wikipedia
Found that error rates were about 3 per entry for Encyclopedia, 4 per entry for Wikipedia
http://www.nature.com/nature/journal/v438/n7070/full/438900a.html
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Founded in 1768, on-line version started in 1994, the first internet encyclopedia.
English print edition is a 32 volume set, 64,000 articles, 4,300 contributors, latest print edition 2005.
The problem with a print edition• Article on Afghanistan is 12 pages long and has been updated in several places to reflect changes in 2002, but no mention of Hamid Karzai's election. • Article on George W. Bush ends with the November 2002 elections. • Article on Iraq ends in 2000 but users are referred to the Britannica Book of the Year for later developments.
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Edited by anyone, 7th most visited website in the world.
78 million readers in U.S., 365 million worldwide, each month.
250+ languages
3,514,326 articles in English, 14 million articles total. 22,711,389 pages
Staff of 30, started 2001, not-for-profit organization Wikipedia’s Evolving Impact. Stuart West. TED2010
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Information is now everywhere, on hand-held devices, available at our
fingertips, 24 hours a day.
Access to information has changed our relationship to
one another, to entertainment, to health care,
to every other part of our lives.
Why won’t it change our relationship to education?
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It already has…
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Herpetological Conservation and Biology
Created by a group of herpetologists—
Founded in 2006, online-only, open-access, peer-reviewed journal with a budget of about $100 a year.
2006 - 6,000 unique visitors 2010 - 42,288 from 160 countries
http://chronicle.com/article/Hot-Type-Scholars-Create/126090/?sid=at&utm_source=at&utm_medium=en
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Vitek Tracz: Faculty of 1,000
Created “the Facebook of Science” to change the nature of peer review.
Transform papers from one-shot events owned by publishers into evolving discussions among those researchers, authors, and readers.
http://chronicle.com/article/Facebook-of-Science-Seeks-to/126087/?sid=at&utm_source=at&utm_medium=en
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To help reduce the number of dropouts in freshman biology courses, professors at the University at Buffalo have turned to the power of collaboration and cloud computing to build an online teaching tool designed to explain concepts better than a textbook can.
The tool, called Pop!World, provides a visual way to map evolution.
http://chronicle.com/blogs/wiredcampus/biology-professors-use-cloud-computing-to-reach-students/29330?sid=pm&utm_source=pm&utm_medium=en
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1.Taking attendance ($ 20,000)
2.Collecting Data
3.Reading Scholarly Articles
4.Recording Notes
5.Using Textbook Tools
6.Planning Lectures
http://chronicle.com/article/College-20-6-Top-Smartphone/125764/?sid=pm&utm_source=pm&utm_medium=en
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Researchers at Carnegie Mellon University have found that “crowd-sourced” articles written piecemeal by dispersed writers stack up well against those drafted by one author.
CrowdForge
http://chronicle.com/blogs/wiredcampus/carnegie-mellon-researchers-find-crowds-can-write-as-well-as-individuals/29440?sid=at&utm_source=at&utm_medium=en
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1.Identify the best teachers for any
concept
2.Put their instruction for that
concept online
3.Students all over the world can
use these “learning packets” free
of charge
http://chronicle.com/blogs/wiredcampus/social-teaching-company-gets-buy-in-from-capella-education/29466?sid=at&utm_source=at&utm_medium=en
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Technology played a big role...
• 24/7 student support
• Detecting signals of classroom success
and failure
• Library services available online
http://chronicle.com/blogs/wiredcampus/beating-the-not-invented-here-mentality/28849?sid=at&utm_source=at&utm_medium=en
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what is our job?
• Designers - learning
environments?
• Facilitators of learning?
• Aggregators of learning credits
(super swirling)?
• Assessors of learning outcomes?
• Certifiers of degree completion?
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Red Balloon
Project
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Advanced Research ProjectsAgency
Red Balloon Contest
$ 40,000
Winning Team: MIT
Post Doc, plus 4, plus 4,000
Learned about the contest on Tuesday, announced the team strategy on Thursday, contest began on Saturday
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Where DARPA Put Their Balloons
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randomly placed 8 foot high
bright red weather balloons,
suspended 30-50 feet above the
ground, somewhere in the United
States?
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8 hours52 minutes
8 hours52 minutes
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The Red Balloon Contest Is Both:
A Metaphor
And
An Analogy
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The Red Balloon Contest is a
Metaphor for the new ways
that knowledge is now being:
• Created
• Aggregated
• Disseminated
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The Red Balloon Contest Is an
Analogy for the way that we
might work together
collaboratively to re-design
undergraduate education
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something, and it’s just
incredibly pathetic that it
has to be us.
Jerry Garcia
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Can We Create 21st Century Learning Environments On
Our Campuses?
Design Principles and Models
7 Principles Chickering and Gamson
High Impact Practices Kuh
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1. Encourages contact between students
and faculty
2. Develops reciprocity and cooperation
among students
3. Encourages active learning
4. Gives prompt feedback
5. Emphasizes time on task
6. Communicates high expectations
7. Respects diverse talents and ways of learning
Seven Principles for Good Practice in Undergraduate Education.Arthur W. Chickering and Zelda F. Gamson, American Association
for Higher Education Bulletin, March 1987
Chickering and Gamson, 7 Principles
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IMPLEMENTING THE SEVEN PRINCIPLES: Technology as Lever.Arthur W. Chickering and Stephen C. Ehrmann
This article originally appeared in print as: Chickering, Arthur and Stephen C. Ehrmann (1996), "Implementing the Seven Principles: Technology as Lever,“ AAHE Bulletin,
October, pp. 3-6.
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• First-year seminars and experiences
• Common intellectual experiences
• Learning communities
• Writing-intensive courses
• Collaborative assignments and projects
• Undergraduate research
• Diversity/global learning
• Service learning, community-based learning
• Internships
• Capstone courses and projects
George Kuh. High-Impact Educational Practices: What They Are, Who Has Access to Them, and Why They Matter. AAC&U, 2008.
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Stephen Portch, ChancellorUniversity System of Georgia
“We individualize faculty practice (allow individual faculty members great latitude in course development and delivery) and standardize the student learning experience (treat all students in a course as if their learning needs, interests, and abilities were the same).”
Carol TwiggNCAT
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AASCU Will Serve As Coordinator
We’ll use: Academic Affairs Summer
and Winter Meeting
Webcasts, Web Page, Blog, Wiki, Conference Calls, etc.
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AASCU will work with member institutions willing to engage
in
“Re-imaginingUndergraduate Education.”
Campuses will form discussion groups, action teams, or some
other structure or set of structures.
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AASCU will link the local campus efforts with one
another, and with a national group of project
coordinators.
AASCU will also create a repository of ideas,
resources, program designs, etc. for campuses to use.
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It’s actually a number of small computers
all working together
Analogy: Supercomputer…
It’s not a giant computer
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Can we, together, become a
supercomputer for re-
designing undergraduate
education?
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Lower Costs
1.Maximize cost-effectiveness
(either hold costs constant while
increasing the number of students
involved, or reduce costs)
2.Make programs scalable
(increase the number of students
served while reducing per-student
costs)
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1.Create more effective student
engagement. Engagement is the
key to greater learning outcomes
2.Produce greater learning
outcomes documented by a rich
array of instruments and
assessment strategies
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Respond to the Challenge of a New Century
1.Focus on the development of 21st
century skills to create 21st
century learning and leadership
outcomes
2.Rethink teaching, learning, and
faculty roles
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A Focus on Course Redesign
The Heart of the Matter
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1.Cottage Industry Model
2.Open University (UK) – University of Phoenix Model
3.Partnership Model (USC)
4.Individual Course Model
5.21st Century Model
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1. Cottage Industry Model
Everyone designs his or her own course, from scratch, each semester.
And no one learns anything about the most effective course content or most effective teaching practices…
except that individual teacher, who learns only from his or her own experiences.
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• Huge resources (money and people) put into course design
• Taught by a large number of adjunct in a fairly similar way
• Evaluation of learning outcomes conducted by another unit
• Huge scale involved (U of Phoenix 450,000 students; Kaplan 1,000,000 worldwide)
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Venture capitalist partners with apublic or not-for-profit universityto deliver a specific course orprogram.
• USC and John Katzman: MAT
• Lamar University and Randy Best: MA in Education – reduced cost and time to completion
The last frontier, when outsourcingfinally penetrates the academic
center.
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Offerings
StraighterLine:
• offers courses for $ 99• entire freshman year for $ 999
Blackboard and K-12, Inc
• Selling online courses to community colleges
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Here’s One Problem
Carol Twigg
25 general introductory courses generate 25% of undergraduate enrollment at the baccalaureate level
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Jane Wellman
Higher education has massive cross-subsidies
• Graduate education subsidized by undergraduate education
• Upper division undergraduate education subsidized by lower division
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So what happens if new course models, delivered by others, hollow out the undergraduate course-taking?
What happens if students start “super-swirling?
What happens to our institutions?
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1.Too costly (cottage industry approach)
2. Too mechanistic (Open University)
3. Too Darwinian (venture capital models)
4. Too fragmented (course by course model)
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Is there a new 21st model that works for American public higher education?
Could we, for example, create a new model of course development, using national/state/system/or collaborators and local elements?
Could we create courses with powerful non-local content developed collaboratively, yet a model where local institutional faculty are essential?
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“The future is here. It's just not evenly distributed.”
William GibsonAmerican-Canadian science fiction writer.
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Six Models for Transformation
1.Supplemental Model
2.Replacement Model
3.Emporium Model
4.Fully On-line Model
5.Buffet Model
6.Linked Workshop Model
National Center for Academic Transformation. www.thencat.org/PlanRes/R2R_ModCrsRed.htm
http://www.educationsector.org/usr_doc/NCAT-Report_RELEASE.pdf
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In Twigg’s first cohort of 30 redesigned large courses,
• 20 of the 30 courses showed learning gains (the others showed no significant differences)
• Average savings of 40%
• Increased course completion and retention rates
• Improved students attitudes about the subject matter and course design
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Challenges (NGLC)
Gates and the Hewlett Foundations
Increasing college readiness and completion through applied technology.
• Providing investment capital• Collecting and sharing evidence of what works • Fostering a community of innovators and adopters
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1. Open Core Courseware: free world-class, interactive learning materials available to students and faculty in high-demand, low-success courses
2. Blended Learning: minimize time spent in the classroom – and to take advantage of rich online learning when not in class.
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3. Deeper Learning: Using social media, games, blogging, video sharing and virtual worlds to increase student engagement and result in deeper learning?
4. Learner Analytics: What if we could predict which students were most likely to fail a course or drop out? What if we knew how each student learned best?
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• Nine (9) individual AASCU
institutions• Three (3) state-wide efforts
(Minnesota, Alabama, Missouri)
with 11 AASCU institutions• AASCU• University of Central Florida
Blended courses for lower division
gate-keeper courses, mostly
English and mathematics.
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U.S. Department of Education Study
Evaluation of Evidence-Based Practices in Online Learning: Meta-Analysis and Review of Online Learning Studies
September 2010
http://www2.ed.gov/rschstat/eval/tech/evidence-based-practices/finalreport.pdf
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1.Students in online classes performed modestly better that traditional instruction.
2.Blended was the most powerful design. Combining face-to-face with online was better than either mode alone.
3.Effect size was larger when faculty were directly involved.
4.Effect size was larger when curriculum materials and instructional strategies varied.
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Courses that combine fact-to-face classroom instruction with online learning and reduced classroom contact hours (reduced seat time)
• Shift from faculty-centered to student-
centered
• Increased faculty-student, student-
student,
student-content, and student-resources
interaction
• Integrated formative and summative
assessment mechanismsCharles Dziuban, Joel Hartman, Patsy Moskal. Blended Learning. EDUCAUSE. 2004 http://net.educause.edu/ir/library/pdf/ERB0407.pdf
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Data analytics is shorthand for the method of warehousing, organizing, and interpreting the massive amounts of data accrued by online learning platforms and student information systems …
… in hopes of learning more about what makes students successful…
… and by giving instructors (and the platforms themselves) the chance to adjust to improve learning outcomes.
http://www.insidehighered.com/news/2010/11/09/completion
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F to F Web
New Faculty Opportunities
1.Web Design
2.New Materials
3.Data Analytics Research
4.Scholarship of Teaching and Learning
5.Assisting Students
F to F
F to F
F to F
F to F
7.5 hours a week of faculty time
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1.Better Designed Courses
2.Better Use of Diverse Human Talents
3.Robust Data Collection and Analysis
4.Faculty Professional Development
5.Increased Focus on Student Learning
6.Collaboration with Colleagues
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Here’s a similar idea:
State of Washington: Community and Technical Colleges
81 highest enrollment courses
Course materials capped at $ 30 per course, open to all
Chronicle, January 9, 2011 http://chronicle.com/article/State-of-Washington-to-Offer/125887/
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Two things, I think, will be at the heart of any substantive change:1. A focus on learning outcomes
2. The nature of faculty work
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The Increasing Focus on Learning Outcomes
Are we approaching the Barr and Tagg moment?
When colleges and universities are designed as learning institutions, instead of teaching institutions?
From Teaching to Learning: A New Paradigm for Undergraduate Education,” Change, Robert Barr and John Tagg, 1995.
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Faculty Work
Rather than reduce faculty roles, I think this new era will expand faculty opportunities:
• Designing learning environments• Working with students in new ways• Assessing learning outcomes• Collaborating with others • Engaging in the scholarship of teaching and learning
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Gatekeeper of Knowledge
Sage on the stage?
Guide on the side?
Navigator in a dramatically more complex environment?
“The quality of the selected content and the quality of the learning experience and its outcome are consequences of the intervention, not the withdrawal, of the guiding hand of the teacher.” Brenda Gourley
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Faculty historically have been designers and delivers of individual
courses (and content).
Could they be designers instead of learning environments?
Could some of those learning environments be environments
without faculty?
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Course design has to be linked to system change across the institution.
If you only change a few courses, you will not change the university.
So for us in the Red Balloon Project, course design is at the center of a series of even larger institutional changes.
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Can We “Re-Imagine Undergraduate Education?”
1. New Models for Institutional
Organization
2. New Models for Enrollment
Management
3. New Models for Faculty Engagement
4. New Models for Curriculum Design
5. New Models for Course Design
6. New Models for Instructional Design
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to this simple proposition:
We fix ourselves or we will be fixed by others.
There are hundreds of examples of politicians, public policy, and the public losing patience with higher
education: its cost, its lack of attention to outcomes; and its
apparent unwillingness to try to change or improve.
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We ought to be up to the
task of figuring out what it
is that our students know by
the end of four years at
college that they did not
know at the beginning. Stanley N. Katz. Academe Online, September – October 2010
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“…if even a small portion of the ingenuity and persistence which are now being expended on research of the usual type in American colleges and universities could be deflected . . . toward research into the results of their own teaching, the improvement in the general standards of collegiate instruction might be considerable”
American Association of University Professors. 1933. Report of the committee on college and university teaching. AAUP Bulletin 19 (5, section 2): 7–122.
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What could you be doing?
Create a Collaborative Vision of the Future
Promote Innovation
Incentivize Progress
Measure Success
Avoid “hardening of the categories”
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America's economy is caught up in a "race
between innovation and calcification--between the
power of new ideas to lower costs and boost
quality, and the power of entrenched interests to protect their habits and
incomes."Matt Miller, Washington Post, September 22, 2010
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Red
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DIY_U. Anaya Kamenetz
Academically AdriftR. Arum & J. Roksa
The Wisdom of Crowds James Surowiecki
The Long TailChris Anderson
Grown Up DigitalDon Tapscott
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The Pony Express
A Cautionary Tale
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The Pony Express A Cautionary Tale
St. Joseph, MO to Sacramento, CA 1,900 miles
Stations set up every 10 miles (as far as a horse can gallop); Riders changed every 60 to 100 miles.
Reduced letter delivery from 24 to 10 days
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Started: April 3, 1860
Ended: October 26, 1861
19 months later
The completion of the transcontinental telegraph
Why?
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coming?
“It’s March 2011
California’s new governor calls a
morning news conference to make a
stunning announcement: The Apollo
Group’s University of Phoenix will pay
$2.3 billion to buy the California State
University system.”
William Tierney, Educational Policy Institute Guest Commentator January 29, 2010 http://www.educationalpolicy.org/publications/etw/us/commentary/etwuscom_100129.html
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“It is not the strongest of
the species that survives,
nor the most intelligent.
It is the one that is the
most adaptable to
change.”Attributed (apparently incorrectly) to Charles Darwin
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