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Public ServiceAnnouncements & Posters
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MENU
INTRO SK-KD PUBLIC SERVICEANNOUNCEMENTS
POSTERSEXAMPLES OF
PICTURES REFERENCES
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PUBLIC SERVICE ANNOUNCEMENTS
EXAMPLE OF VIDEO
DEFINITION
EXAMPLE
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POSTERS
DEFINITION
EXAMPLES
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Hello
-My name is Wahyu Dwi
Prasetyo
-You can call me Wahyu
-Iam 15 years old
- I live at JL.Kinibalu no. 94- My hobby is playing guitar and
basketball
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Hello
-My name is Holifan Basten
Bawekes
-You can call me Basten
-Iam 15 years old
- I live at JL. RTA. Milono
- My hobby is Browsing
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Mengungkapkan makna dalam teks esei
berbentuk report, narrative, dan analytical
exposition dalam konteks kehidupan sehari-
hari
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Menggunakan tata bahasa, kosa kata, tanda baca,
ejaan, dan tata tulis dengan akurat
Menulis gagasan utama
Mengelaborasi gagasan utama
Membuat draft, merevisi, menyunting
Menghasilkan banner, poster, ataupamphlet
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PUBLIC SERVICE ANNOUNCEMENTS.FLV
http://localhost/var/www/apps/conversion/tmp/scratch_6/PUBLIC%20SERVICE%20ANNOUNCEMENTS.FLVhttp://localhost/var/www/apps/conversion/tmp/scratch_6/PUBLIC%20SERVICE%20ANNOUNCEMENTS.FLV -
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DEFINITION OF PUBLIC SERVICE
ANNOUNCEMENTS (PSA)
A public service announcement is an advertisement
that a television or radio station airs for a cause or acharity.
The objective of a public service announcement is to
educate and create awareness of significant social
issues in an effort to change the publics attitudesand behaviours and stimulate positive social change.
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Public service announcements (PSA's) can be
utilized in three mediums:
Newspaper (print PSA's);
Radio (audio PSA's); and
Television (video PSA's).
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PSAs address an incredibly wide variety of issues andsocial concerns. Some of the most popular campaigns
have been on the following subjects: Drinking and driving
Bullying
The environment
Racism and discrimination
Disease and/or medical conditions
Foreign aid (e.g. Hunger)
Drugs and alcohol
Abuse and violence
Education Public safety (e.g. seat belts)
Respect and tolerance
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Techniques Used in PSAs
Depending on the target audience, PSAs use
different approaches to direct their messages. Whatmight be the advantages or disadvantages of the
following styles?
Humour. Humour tends to catch ones attention,
especially for kids and teens, but humour may trivializeserious issues. Sometimes irony (or in its extreme, satire)
can be very effective in conveying an important message.
Shock treatment. Such campaigns provide a realistic look
at an issue, but may turn people off entirely because oftheir graphic nature. Also, broadcasters may be reluctant
to broadcast PSAs they feel may be too controversial.
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Preaching. This technique involves an individual
or group pleading with an audience for greater
awareness of the issue. Note: theres a fine linebetween earnestness and appearing to be
patronizing.
Using a celebrity. Celebrities do get favourable
attention, but sometimes people are so distractedby the celebrity they forget the message.
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Each approach or technique has its
advantages and disadvantages. Common
qualities for all good PSAs, however, include
the following:
Are relevant to their audience
Are interesting or entertaining
Leave the audience with a message that can be
summarized in a single declarative sentence
Demand an action or response from the audience
Are simple in their execution
Can be easily adapted for different media
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EXAMPLE :
Hey, students! Are you concernedabout violence at school? Do youknow of students threatening tohurt or bullying someone? Well,theres something you can do about
it. Just call 1-866-SPEAK-UP toreport a threat. The call is free andcompletely anonymous. If you knowabout a student threateningviolence, dont take chances, call 1-
866-SPEAK-UP. Thats 1-866-SPEAKUP. It could be the most importantcall youll ever made.
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POSTERS
A posters is an informative and decorative way
to attract the attention to the information it
contains. It is usually displayed in a publicplace. It is often decorated with designs or
illustrations.
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Here are some ways to
use posters in a literacyprogram :
To advertise events or
products; To display information or
instructions; and
To each about some
kinds of information
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You will create a Public Service Announcement
poster that will address the issue in the followingway:
The topic is simple and clear.
The PSA gets attention and is eye catching.
It includes a slogan and a visual that ismemorable.
The PSA is creative and entertaining.
Itprovides accurate information on the topics
importance. The PSA effectively reaches its target audience.
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EXAMPLES
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Hi I've just
watched video
about the latest
anti-smoking ad
whether the
ad is good?
yes, and the
video has a lot of
moral message
hmm then would
you be thinkingabout trying to
stop smoking after
watching the ads
yes I will
try it
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Do you see that
video
yes I think that
video maybe One
Of The Best Anti-
Smoking Ads EverCreated
yes. The
advertising is
very inspiring
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What do you think
about this poster
I think this poster can
make me to change
my character
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ONLINE
http://id.wikipedia.org/wiki/Iklan_layanan_masyarakat
http://media.about.com/od/mediatermsandglossary/g/Public-Service-Announcement.htm
http://www.nij.gov/topics/courts/restorative-justice/marketing-media/psa.htm
http://stirlingcts.wordpress.com/advanced-photography-projects-2/1-public-service-announcement-psa/
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OFFLINE
WEB\1. Public Service Announcement (PSA)
Stirling CTS Class Projects.htm
WEB\Preparing Public Service
Announcements.htm
WEB\psa.htm
WEB\Public-Service-Announcement.htm
http://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/1.%20Public%20Service%20Announcement%20(PSA)%20%C2%AB%20Stirling%20CTS%20Class%20Projects.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/1.%20Public%20Service%20Announcement%20(PSA)%20%C2%AB%20Stirling%20CTS%20Class%20Projects.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/Preparing%20Public%20Service%20Announcements.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/Preparing%20Public%20Service%20Announcements.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/psa.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/Public-Service-Announcement.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/Public-Service-Announcement.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/Public-Service-Announcement.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/Public-Service-Announcement.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/Public-Service-Announcement.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/Public-Service-Announcement.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/Public-Service-Announcement.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/Public-Service-Announcement.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/psa.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/psa.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/psa.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/Preparing%20Public%20Service%20Announcements.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/Preparing%20Public%20Service%20Announcements.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/Preparing%20Public%20Service%20Announcements.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/Preparing%20Public%20Service%20Announcements.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/1.%20Public%20Service%20Announcement%20(PSA)%20%C2%AB%20Stirling%20CTS%20Class%20Projects.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/1.%20Public%20Service%20Announcement%20(PSA)%20%C2%AB%20Stirling%20CTS%20Class%20Projects.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/1.%20Public%20Service%20Announcement%20(PSA)%20%C2%AB%20Stirling%20CTS%20Class%20Projects.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/1.%20Public%20Service%20Announcement%20(PSA)%20%C2%AB%20Stirling%20CTS%20Class%20Projects.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/1.%20Public%20Service%20Announcement%20(PSA)%20%C2%AB%20Stirling%20CTS%20Class%20Projects.htmhttp://localhost/var/www/apps/conversion/tmp/scratch_6/WEB/1.%20Public%20Service%20Announcement%20(PSA)%20%C2%AB%20Stirling%20CTS%20Class%20Projects.htm -
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THANK YOU FOR YOUR
ATTENTION