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MartyCrampton @MartyCrampton Jun 12When a bank changes its online account functionality & it's a big #Westpac #fail. So much I'm considering changing #banks after 20 years!
Guy Pearson @guy_pearson Aug 26After being with @Telstra personally for 6 years they are unable to identify me + won't take digital copies & I have no printer . #fail #bye
John @bhrjnq Aug 1Really slow DSL internet & all @Optus can say is you're welcome to go to someone else. 3 years with them and treated like that #optusfail
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pragmatic
/praɡˈmatɪk/
adjective
dealing with things sensibly and realistically in a way that is based on practical rather than theoretical considerations.
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A great customer experience is…Start here
Desirable(Customer)
Viable(Business)
Feasible(Solutions)
5
A great customer experience is not…
Desirable(Customer)
Viable(Business)
Feasible(Solutions)
Poor Design Agency Led
Desirable(Customer)
Viable(Business)
Feasible(Solutions)
Poor Business Led
Desirable(Customer)
Viable(Business)
Feasible(Solutions)
Poor Tech Company Led
Start here
Desirable(Customer)
Viable(Business)
Feasible(Solutions)
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A great customer experience is…