Download - Piligrim XXI
www.piligrimxxi.com
99% of historic monuments around the world have been destroyed. All historical events have disappeared without a trace in time.
Introduction - loss of heritage Hard to visualize how ruins actually looked like
• The main trend of the tourism market is traveling for fun
• Travelers try to imagine how legendary places looked like• They buy a lot of information, but get just a description• It means no fun.
Problem - frustration
Hard to satisfy tourists with just the ruins
Solution – the time machine
PiligrimXXI is like a time machine. It is an augmented reality mobile application which helps tourists see the past.
bored among the ruins? … turn on time machine!
Why AR mobile app?
The Ludza Castle 3 month of rebuilding costs $ 57 Kcompleted
The Izborsk Fortress
3 years of rebuilding costs $ 100 million
not completed
With PiligrimXXI you can:• walk around and discover the interior virtual
buildings • communicate with animated virtual characters• watch broadcasted ancient historical events• use audio guides, virtual video boards and tags• discover other historic locations around
Product - mobile application
TOOLS: Windows Azure, Windows 8 (METRO), .NET, C/C++ ,SQL Server, Unity 3d, markerless AR GPS, interactive 3D
Technology
DESIGNED: MVP for iOS 7https://itunes.apple.com/ru/app/piligrimxxi-ludza-castle/id868054944?mt=8DEVELOPED:• GPS anchor for virtual 3D objects on real
terrain• Technology to create and manage
databases containing arrays of contrasting points on the real terrain
• Gyro technology patch for VuforiaINTELLECTUAL PROPERTY:Obtained Russian Governmental Registration for the Computer software
Mission: create a platform that will manage the installation of an augmented reality objects anywhere in the world using the technology markerless position
Technology
2017 Plan Install 70 locations, 9 B2G Contract, 10 mln paid downloads, $67 mln Revenue
2014 May Grant Microsoft Seed Fund
2014 May Completed contract to develop AR Museum - Ludza Castle (Latvia)
2014 Mart MVP - Mobile app
2014 April The winner of the St.-Petersburg's stage of the Russian Startup Tour
2014 January Obtained Russian Governmental Registration for the Computer
software
2013 November Investment from the Pre-Seed Fund
2013 March Founded
Traction
Market
535 mln. incoming tourists annually
Europe180 mln. who used tablets
1,5 billiontourists annually worldwide
Our immediate aim
Daily 10k visitors per locationtraffic Generation.
70 place in 3 years rate of growth
Conversion Rate: From 0,5% for 4% paid downloads per location for 3 years
+5 %
Business model (for 3-rd year)
10 M PAID DOWNLOADS
$ 2.3 APPLICATION'S FEE
TOTAL 240 M VISITORS PER YEAR
70 PILIGRIM XXI LOCATIONS IN WORLD
$ 23 M
CON
TRAC
TS
$ 2 M $ 42 M
ADVE
RTIS
ING
B2G B2C B2B
con
sum
pti
on
p
att
ern
Consumption pattern
Hey! Seriously...Competitors?
AR mobile app
Competitions
Full 3D scenes with GPS anchor
AR guide with 2D picture and movie
Markerless AR on wide territories
AR tools
Competitions
Denis VasilyevFounderProduct,technology
Team
Iliya KorguzalovFounderresearch,Branding
Diana SorinaFounderMarketing,Sales
Natalia KirichenkoPromotion Sales
Igor RozhdestvenskiyBusiness development consultant.
10+marketing and brandingtourist marketpublisherentrepreneur
15 +history and ethnographytourist marketpublisher entrepreneur
5+software development for mobile platforms
10+B2B Sales
20+PhD in Physics, Theoretical and mathematicalentrepreneur
Requested investments 2014:$650k
Investment aim 2015:Install 30 locations per year and 1.6 m paid downloads
Revenue after investment:2nd year: $3,8М3rd year: $67М
Pre-seed investments we had:$170K
We have:• List of 1000 key persons from the Russian and Europe tourism
industry• 48 agreements with tourism departments for promotion in B2C;• 1 contract just completed• 3 contract to be signed
About investment
Thank you!
Saint Petersburg, Russia,+7(812)313-0866; +7(911)911-7968
www.piligrimxxi.com [email protected]
the time machine