CULTURAL CONCEPTS IN INTERNATIONAL BUSINESS
Patricia Lambert MA, MSc
QUESTIONS TO ASK
Business?Communication?Social Identity?Changes through time?
CULTURE IS LEARNED
Interactions Play Societal norms
NONVERBAL COMMUNICATIONS
ROLE IN SOCIETY
CreatedChanges ReflectedCementedShared System
BUSINESS IN CHANGING
Global movementMulticultural
AdaptiveCompetitive
OSLAND’S MODEL OF WORKING ABROAD
1. Call to adventure2. In the belly of the whale3. Magical friend4. Road of trials ( Paradoxes)5. Ultimate Boon and Return
“People don’t care how much you know until they know how much you care.”
- Zig Zigler
Individual Employee
Family Business
CommunityMarketplac
e
World
“No matter what people tell you, words and ideas can change the world.”
-Robin WIlliams