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MIRKO LALLIPolyhedric Lateral Thinker Human Network Router. Senior Digital Strategist. Passionate and visionary about Internet, Social Media and innovation. Creative mindset, 15+ Years of experience in web and digital communication. Strong background in P.R. & MKT mng.
+CURRICULUM VITAE
SUMMARY:
CAREER: ACADEMICS:
INTERACT:
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+12ML€ planned in
socialmedia & webmarketing in last 3 year
+200Articles written
about me and my projects in last year
2.402Friends in facebook
that follow my update
2.798professionals in
my LinkedIn network
5.275Number of
Twitter #follower
Languages I can order
food in
UNIVERSITA’DEGLI STUDI
DI FIRENZE
The Klout Score is the m
easurement of your overall online influence.
+39 3493539069 - [email protected]://it.linkedin.com/in/mirkolalli
http://twitter.com/mkl - http://www.facebook.com/mirkolalli
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Master's Degree110/110 cum laude
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Reporting directly to the CEO I'm responsible for the development of a comprehensive marketing, communications and brand strategy. I'm also responsible for coordinating all media-relations initiatives and providing assistance in products development. I oversee the company digital communications and social media presence; I'm responsible for all plans and executions of internal and external communications.
Before current job I worked as Chief of Marketing and Communications at Fondazione Sistema Toscana and GIUNTI Group after several years as a consultant.I am a Teacher and Senior Lecturer in private and public university on technological, social and marketing dynamics tied to Social Media and contemporary communications.
FONDAZIONE SISTEMA TOSCANA: CMO - Chief of Marketing and Communications. Responsible also for Public Relations and institutional Relations.
Head of “ToscanaLab” project (www.toscanalab.it)
Senior Lecturer and teacher on digital communication, web marketing, e-business, Social Media and Marketing2.0.
BRANDS
Head of task-force for the new marketing and promotional campaign for Tuscany Regional Government best know as “Voglio Vivere Così", for which I have created the Social-media strategy and I'm responsible for coordinating the web-marketing activities and the work of the “Social Media Team.”
AC
TU
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Consultant & sales managerDeveloping sales strategies & structuring commercial transactions - Member of Sales & Marketing Staff
Independent New Media Consultant (freelance)
New Media marketing manager3
1997 1999 2001 2003 2005 2007 2009 2011
SKILL DEVELOPMENT
v 2.5
www.mirkolalli.net
CLOUDITALIA COMMUNICATIONS SpA:Director Marketing Comunications and Public Relations. I oversee the company communications PR and digital strategy.
