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ICT FOR SOCIAL CHANGEDISCUSSION NOTES
By Mburugu Gikunda,
Country Director, MFAF
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THINKING POSSIBILITIESy The Medellin City Experience
y Crime
y Rapey Dirty
y Steeped in Poverty
* http://www.comminit.com/en/node/274811/bbc
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THINKING POSSIBILITESy Crime combated in the most tradtional way violence
for violence
y More security presence, more criminal deaths, lessdevelopment
y Transformation - 2000
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THE TRANSFORMATIONy A lot done to change things, cable cars, walkways,
bridges, housing estates set up, library parks created
y Library Parks- A combination of learning and play -places for the community to gather, to talk, toorganise, to make and perform music, poetry anddance, to access other ideas [thousands of books and
hundreds of computer terminals with broadbandaccess], to network and to discover.
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THE LESSONSy Being aware of local challenges, imagining and
devising local solutions
y ICT infrastructure is like a highway y ICT infrastructure a platform for achievement of
solutions applications in various forms andpossibilities.
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THE ROLE OF ICT IN SOCIAL
DEVELOPMENTy W hat is development?
y the process of changing and becoming larger, stronger,
or more impressive, successful, or advanced, or of causing somebody or something to change in this way .
Development efforts are not fulfilling the promises madein the Millennium Development Goals (MDGs), to reduce poverty and improve poor peoples lives. W h y not? One fundamental reason is that policymakers and development experts do not recognise the essential rolethat information and communication play indevelopment.
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THE ROLE CONTINUED ; THE
COMMUNICATION CHALLENGEy The media, old and new, play a central role. They
provide a forum for political debate and accountability,
and they also help shape social attitudes, challenge thestatus quo and provide new possibilities.
y W hat is the status quo in Kenya?
y How can ICT help push the Kenyan agenda forward?
W hat is that agenda? Economic growth Economicsectors, Agriculture, fishing, tourism, etc.
y Culture W hy?
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DEALING WITH THE HOW; MFAF
EXPERIENCEy A not for profit institution working in democracy and
governance.
y Established in Kenya in 2006y Some projects
y Leadership Month
y Harmonised Media Strategy on Elections
y Unsung Peace Heroesy Building Bridges
y Peace and Reconciliation programming
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EXPERIENCE WITH NEW MEDIAy SMS; Leadership Month, Elections Media Strategy;
Unsung Peace Heroes, Building Bridges
y Mobile Phones; Elections Media Strategy Voices fromthe arid land, Unsung Peace Heroes, Building Bridges
y Social Media, Interactive website; 2007 Elections,Peace and reconciliation programs (The Team)
y New; Bluetooth technology with billboards
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Th
ank you