Download - Margaret Thatcher: Poll Rating Trends
2
-70
-60
-50
-40
-30
-20
-10
0
10
20
30
40
50
60
Aug-7
9
Nov-7
9
Feb-8
0
May-8
0
Aug-8
0
Nov-8
0
Feb-8
1
May-8
1
Aug-8
1
Nov-8
1
Feb-8
2
May-8
2
Aug-8
2
Nov-8
2
Feb-8
3
May-8
3
Aug-8
3
Nov-8
3
Feb-8
4
May-8
4
Aug-8
4
Nov-8
4
Fe
b-8
5
May-8
5
Aug-8
5
Nov-8
5
Feb-8
6
May-8
6
Aug-8
6
Nov-8
6
Feb-8
7
May-8
7
Aug-8
7
Nov-8
7
Feb-8
8
May-8
8
Aug-8
8
Nov-8
8
Feb-8
9
May-8
9
Aug-8
9
Nov-8
9
Feb-9
0
May-9
0
Aug-9
0
Nov-9
0
Source: Ipsos MORI
Satisfaction with Thatcher and her government
How satisfied or dissatisfied are you with the way Margaret Thatcher is doing her job as Prime Minister/the government is running the country?
% Satisfied with Thatcher
% Satisfied with government
Net satisfaction - government
Net satisfaction -Thatcher
June 1982: 59%
Falklands
March 1981: -58
Budget – spending cuts
General Election General Election
March 1990: -63
Poll tax
October 1984:
Brighton bomb
Base: c. 1,000 British adults each month
3
-70
-60
-50
-40
-30
-20
-10
0
10
20
30
40
50
60
Aug
-79
Nov-7
9
Feb
-80
May-8
0
Aug
-80
Nov-8
0
Feb
-81
May-8
1
Aug
-81
Nov-8
1
Feb
-82
May-8
2
Aug
-82
Nov-8
2
Feb
-83
May-8
3
Aug
-83
Nov-8
3
Feb
-84
May-8
4
Aug
-84
Nov-8
4
Feb
-85
May-8
5
Aug
-85
Nov-8
5
Feb
-86
May-8
6
Aug
-86
Nov-8
6
Feb
-87
May-8
7
Aug
-87
No
v-8
7
Feb
-88
May-8
8
Au
g-8
8
Nov-8
8
Feb
-89
Ma
y-8
9
Aug
-89
Nov-8
9
Fe
b-9
0
May-9
0
Aug
-90
No
v-9
0
Source: Ipsos MORI
Satisfaction with Thatcher as Prime Minister
How satisfied or dissatisfied are you with the way Margaret Thatcher is doing her job as Prime Minister?
Base: c. 1,000 British adults each month
% Satisfied with Thatcher
Net satisfaction -Thatcher
June 1982: Falklands
General Election General Election
March 1990:
Poll tax
October 1984:
Brighton bomb
Spending cuts
4
-70
-60
-50
-40
-30
-20
-10
0
10
20
30
Aug-7
9
Nov-7
9
Feb-8
0
May-8
0
Aug-8
0
Nov-8
0
Feb-8
1
May-8
1
Aug-8
1
Nov-8
1
Feb-8
2
May-8
2
Aug-8
2
Nov-8
2
Feb-8
3
May-8
3
Aug-8
3
Nov-8
3
Feb-8
4
May-8
4
Aug-8
4
Nov-8
4
Fe
b-8
5
May-8
5
Aug-8
5
Nov-8
5
Feb-8
6
May-8
6
Aug-8
6
Nov-8
6
Feb-8
7
May-8
7
Aug-8
7
Nov-8
7
Feb-8
8
May-8
8
Aug-8
8
Nov-8
8
Feb-8
9
May-8
9
Aug-8
9
Nov-8
9
Feb-9
0
May-9
0
Aug-9
0
Nov-9
0
Source: Ipsos MORI
Net satisfaction with Thatcher and her government
How satisfied or dissatisfied are you with the way Margaret Thatcher is doing her job as Prime Minister/the government is running the country?
Net satisfaction - government
Net satisfaction -Thatcher
June 1982: Falklands
March 1981: -58
Budget – spending cuts
General Election General Election
March 1990: -63
Poll tax
October 1984:
Brighton bomb
Base: c. 1,000 British adults each month
5
-70
-60
-50
-40
-30
-20
-10
0
10
20
30
40
50
60
Aug-7
9
Nov-7
9
Feb-8
0
May-8
0
Aug-8
0
Nov-8
0
Feb-8
1
May-8
1
Aug-8
1
Nov-8
1
Feb-8
2
May-8
2
Aug-8
2
Nov-8
2
Feb-8
3
May-8
3
Aug-8
3
Nov-8
3
Feb-8
4
May-8
4
Aug-8
4
Nov-8
4
Fe
b-8
5
May-8
5
Aug-8
5
Nov-8
5
Feb-8
6
May-8
6
Aug-8
6
Nov-8
6
Feb-8
7
May-8
7
Aug-8
7
Nov-8
7
Feb-8
8
May-8
8
Aug-8
8
Nov-8
8
Feb-8
9
May-8
9
Aug-8
9
Nov-8
9
Feb-9
0
May-9
0
Aug-9
0
Nov-9
0
Source: Ipsos MORI
Satisfaction with Thatcher and her government
How satisfied or dissatisfied are you with the way Margaret Thatcher is doing her job as Prime Minister/the government is running the country?
% Satisfied with government
Net satisfaction - government
June 1982: Falklands
March 1981: -58
Budget – spending cuts
General Election General Election
March 1990: -63
Poll tax
October 1984:
Brighton bomb
Base: c. 1,000 British adults each month
6
0
10
20
30
40
50
60
70
Se
p-7
8
Sep
-79
Sep
-80
Sep
-81
Sep
-82
Sep
-83
Sep
-84
Se
p-8
5
Sep
-86
Sep
-87
Sep
-88
Sep
-89
Sep
-90
Margaret Thatcher – personal attributes
General Election General Election
Capable leader
More honest than most
politicians
Out of touch with
ordinary people
General Election
Understands
problems facing
Britain
Source: Ipsos MORI Base: c. 1,000 British adults each month
7
7
Like her? Like her policies? Compared to Blair and
Cameron
Thatcher
October
1984
Thatcher
November
1990
Blair
December
1997
Blair
May
2007
Cameron
April
2010
% % % % %
I like him/her and I like his/her policies 26 20 47 27 29
I like him/her but I do not like his/her
policies 19 19 22 30 19
I do not like him but I like his policies 15 8 7 6 9
I do not like him & I do not like his policies 35 52 14 31 38
Don't know 5 2 10 5 4
Total like him/her 45 39 69 57 48
Total do not like him/her 50 60 21 37 47
Total like his/her policies 41 28 54 33 38
Total do not like his/her policies 54 71 36 61 57
Source: Ipsos MORI Base: c. 1,000 British adults each month
8
Source: MORI Political Monitor
Margaret Thatcher – satisfaction ratings
Are you satisfied or dissatisfied with the way Margaret Thatcher is doing her job as Prime Minister?
0
10
20
30
40
50
60
70
80
Satisfied
Dissatisfied
May 1979-November 1990 Average 1979-90
Satisfied Don’t know
Dissatisfied
40%
54%
6%
Net = -14
Base: c. 1,000-2,000 British adults 18+ each month
First term Second term Third term
Falklands War
9
Net
sati
sfa
cti
on
How satisfied or dissatisfied are you with the way … is doing his / her job as Prime Minister?
Satisfaction with Prime Ministers
THATCHER
BLAIR MAJOR
BROWN
CAMERON
Base: c. 1,000 British adults each month Source: Ipsos MORI Political Monitor
Number of months from becoming Prime Minister
Note: Data collected prior to June 2008 was collected via face-to-face methodology; data collected from June 2008 was via telephone
10
Net
sati
sfa
cti
on
LABOUR: 1997 - 2010
Base: c. 1,000 British adults each month Source: Ipsos MORI Political Monitor
Number of months from new
government taking power
Note: Data collected prior to June 2008 was collected via face-to-face methodology; data collected from June 2008 was via telephone
JOHN MAJOR
BECOMES PM
CONSERVATIVES: 1979-1997
COALITION: 2010-2012
How satisfied or dissatisfied are you with the way the government is running the country?
Satisfaction with governments
GORDON BROWN
BECOMES PM
11
3
9
10
17
13
26
22
4
6
7
10
11
27
36
0 5 10 15 20 25 30 35 40
Don't know
None
John Major
David Cameron
Gordon Brown
Tony Blair
Margaret Thatcher
Capable
Liked
Base: 508 British adults 18+, 17th - 19th June 2011 Source: Ipsos MORI Political Monitor
Most capable/liked Prime Minister?
Which one of the following Prime Ministers do you consider the most capable leader/like most as a person?
%
12
0
10
20
30
40
50
60
70
80
Jun-8
7
Sep-8
7
Dec-8
7
Mar-8
8
Jun-8
8
Sep-8
8
Dec-8
8
Mar-8
9
Jun-8
9
Sep-8
9
Dec-8
9
Source: Ipsos MORI
Poll tax
Do you support or oppose the government adopting the following policy? ‘Replacing the system of domestic rates with a fixed charge paid by people in each household aged over 18’
% Oppose
% Support
Base: c. 1,000 British adults each month
13
0
10
20
30
40
50
60
70
80
90
14 A
pr '8
2
21 A
pr '8
2
24 A
pr '8
2
30 A
pr '8
2
03 M
ay '8
2
16 M
ay '8
2
26 M
ay '8
2
23 J
un '8
2
Source: Ipsos MORI
Falklands
Are you satisfied or dissatisfied with the way the Government are now handling the situation in the Falkland Islands?
% Satisfied
% Dissatisfied
Base: c. 1,000 British adults each time
