Making Your Own Videos
May Be Easier and Cheaper Than You Think
Required Tools
• Smart Phone With Built In Video Camera
•Computer With Video Editing Software
•Lighting
•Sound
•Brevity
What Is Important?
Lighting Options
•Natural Lighting Best If You Can Get It
•Halogen Lamps With Reflector Second Choice (Direct Halogen Creates A Harsh Effect)
•Blending These Two Works Well
Sound•Most Smart Phones Have A Built In
Microphone Which Works Okay If The Room Is Silent and The Camera Is Close
•Best Option is a Separate Lapel Microphone On The Subject
•Good Quality Sound On Interviews Is Most Important Thing To Focus On
Brevity
•3 Minutes +- Is About Right
•Break More Complex Subjects Into Shorter Segments If At All Possible
•If You Introduce Charts/Pictures/Different Sounds and Camera Angles You May Hold Attention With A Longer Video
Cheap Tools That Really Help!
•Tripod For Interviews
•Mono Pod For Filming Real Estate
•Lapel Micro Phones For Interviews
•Home Depot Cheap Halogen Lights For Extra Lighting
•Reflector For Softening The Light
TripodWith Microphone Plugged
into iPhone
MonopodReflector
Lapel Mic With Amplifier And
Adapater
Splitter and Camera Mount for
iPhone
Halogen Construction Lamp
Best Videos For CRE
•Interviews with Subject Matter Experts
•Property Videos
•Probably Just Limited By Your Imagination