Download - Making More UX Designers in Education

MAKING MORE UX DESIGNERS:UX Apprenticeship in EducationPresented by: Fred Beecher

©2010 Dimension Films

DEMAND FOR UX IS VORACIOUS

SUPPLY OF UX TALENT IS… WEE

©2014 :: @fred_beecher :: #edui_apprentice

UX


UX10% - Design School

90% - Dumb Luck


10% - Design School

60% - Dumb Luck

30% - Specialty School

UX


10% - Design School

30% - Specialty School

50% - APPRENTICESHIP

10% - Dumb Luck

UX

INTEREST DEMANDAPPRENTICESHIP



BUSINESS VALUE

PEDAGOGY MENTORSHIP

HIRE FOR TRAITSAPPRENTICESHIP ARCHITECTURE

TRACKING


BUSINESS VALUE

PEDAGOGY MENTORSHIP

APPRENTICESHIP ARCHITECTURE IN EDUCATIONCOMMUNICATION

FEEDBACK

©2014 :: @fred_beecher :: #edui_apprentice flickr: johnny vulkan

• Do more work

• Do better work

• Attract & retain senior talent

• Improve UX Design program

BUSINESS VALUE


COMMUNICATION

“My life is directed by logistics.”- Ange Wang, Adjunct Professor of Design


DESIGN METHODSBUSINESS STRATEGY - Stakeholder Interviews

- Business Discovery Workshops

- Feature Analysis

- Communicating Business Discovery Findings

USER RESEARCH - Planning & Recruiting

- In-Person Interviews

- Remote Interviews

- Contextual Inquiry

- Survey Design & Analysis

- Web Traffic Analysis

- Research Analysis & Synthesis

- Communicating User Research Findings

INFORMATION ARCHITECTURE - Card Sorting & Analysis

- Search Log Analysis

- Content Strategy

- Content Auditing

- Site Mapping

INTERACTION DESIGN - Ideation & Design

Workshops

- Scenarios, Storyboarding, & Process Flows

- Screen Layout & Design

- Interactive Prototyping

- Prototype testing

USABILITY EVALUATION - Heuristic Review

- In-Person Usability Testing

- Remote Usability Testing


WHAT TO COMMUNICATE

OBSERVATION

METHOD PRACTICE

FULL PROJECTS


TRACK MENTORSHIP OPPORTUNITIES


EMPATHYFOR STUDENTS

• Their studies come first

• Most haven’t seen the big picture of UX yet

• The serious ones really want portfolio pieces

• They are not just free labor

• They know they won’t be able to finish your project

FOR INSTRUCTORS

• Some instructors are more focused on teaching than others

• Tenure-track instructors might be more focused on research

• Adjuncts are juggling many, many responsibilities

• Instructors need to generate lots of ideas about what to teach


PEDAGOGY

LEARN OBSERVE

PLAYPRACTICE

MENTORSHIP IS THE ENGINE OF APPRENTICESHIP



Principal Mentor

Apprentices Large Design Team


College Design

ManagerApprentices

Department Designers

Communication & Logistics

Mentorship & Feedback


Apprentice

Small Design Team


Acco

untab

ility

Observation

Assistance

Mentorship

Oversight


Acco

untab

ility

Observation

Mentorship

Oversight


Acco

untab

ility

Observation

Mentorship

Oversight

APPRENTICE • Watches • Asks questions

MENTOR • Shows what

they’re doing • Explains why

GATES • None


Acco

untab

ility

APPRENTICE • Executes the

method with assistance

MENTOR • Talks

apprentice through the method

GATES • Has covered

method in class

Observation

Mentorship

Oversight


Acco

untab

ility

APPRENTICE • Executes the

method independently

MENTOR • Checks

apprentice’s work

GATES • Has covered

method in class

• Project work

Observation

Mentorship

Oversight


PROVIDE FEEDBACK ON APPRENTICES


APPRENTICES PROVIDE FEEDBACK ON YOU


AND ON THE PROGRAM


YOUR NEXT STEPS - LAY THE FOUNDATIONBUSINESS VALUE

• More work?

• Better work?

• Attract senior talent?

• Enhance UX program’s reputation?

Define how apprenticeship will benefit your organization

COMMUNICATION

• Who is motivated to teach?

• What are they looking for?

• What can you offer them?

Identify your allies and tailor your communication for them


• Choose design methods

• Identify opportunities for observation

• Identify opportunities for practice

• Identify longer term projects

Define how apprentices can participate in your work

PEDAGOGY

• How will you spread the burden?

• What different levels of mentorship are you able to provide?

Define the mentorship structure of your program

MENTORSHIP

YOUR NEXT STEPS - INSTRUCTIONAL DESIGN


YOUR NEXT STEPS - SET UP TRACKINGFEEDBACK

• Forms, spreadsheets, databases, processes, etc.

• Learning goals

• Reflections

• Feedback for you!

• Pilot class

Set up the infrastructure you need to provide feedback to apprentices & instructors

Fred Beecher UX Apprenticeship Lead [email protected]

nerdery.com/fb

@fred_beecher

!slideshare.net/fred_beecher/

ICONS BY NOUNPROJECT: Erlenmeyer Flask by Dmitry Baranovskiy :: Magnifying Glass by Lemon Liu :: Person by Alex Fuller :: Volunteer by Amanda Clifford :: Education by Travis Yunis :: Mentor by Irene Hoffman :: Statistics by Nate Eul :: Bridge by Torehan Sharman :: Four Leaf Clover by Iconoci :: Unicorn by Bram van Rijen :: Mortar Board by Ryan Beck :: Megaphone by Piero Borgo :: Comment by Mourad Mokrane (all other icons are public domain)

Download - Making More UX Designers in Education

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