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Summer Leadership Network MeetingAugust 8, 2019
Lighter, Quicker, Cheaper and the 4 Points:
Planning your incremental creative placemaking project
Amy Bell, Revitalization Specialist in Urban Design
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placemaking process
“Tactical Placemaking”a lighter, quicker, cheaper approach
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Shorter term, less intense
Longer term, more intense
1-day events
Recurring events
Mobile equipment – food trucks, stands, etc.
Light development –building extensions or kiosks
Light amenities -paint, some landscaping and art, equipment
‘Permanent’infrastructure
LQC: From “Test” to “Invest”
Placemaking continuum
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Spectrum of Change
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Times Square
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MinneapolisMinneapolis Bicycle CoalitionOpen Streets Demonstration
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Lincoln Hub, Chicago
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Portland Oregon
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Albuquerque
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Rotating/Recurring Exhibits
Rio Fernando Park, Taos – Story Walk Santa Fe – “The Fence”
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Taos Pecha Kucha/PASEO: Gallery Exhibit “Projection Particles”
Rotating/Recurring Exhibits
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Information Collection Stations
Taos/PASEO: Chalkboards “Weave a Path” – Santa Fe Audubon Center
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Temporary/Evolving Installations
Rio Fernando Park, Taos: Nest Building
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Temporary/Evolving Installations
Raton MainStreet: 3D Crosswalk Pallet Benches/Footprints
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The Story
Organization Design
PromotionEconomicVitality
What is the story & where does it happen?
How do you tell the story?
Why is this a MS story?
Who writes,tells, and listens?
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Downtown Junkers Mural
WHAT+ WHERE
HOWWHY
WHO
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Levine’s Parklet
WHAT+ WHERE
HOWWHY
WHO
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Dolores Huerta Gateway Park
WHAT+ WHERE
HOWWHY
WHO
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Civic Plaza Drive Pop Up Park
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Start with WHY!
“People don’t buy WHAT you do, they buy WHY you do it. And WHAT you do simply proves what you believe.”
- Simon Sinek
“There is no try, only Economic Transformation Strategies”- Master Jedi Rich Williams
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Economic Vitality - WhyWhy does it support local entrepreneurship? Why should it be repeated and/or built upon?XXXXXXXX
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Organization – WhoWho is responsible? Who will participate? XXXXXXXXXX
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Promotion – HowHow will you program and promote it? XXXXXXXXX
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Design – What and WhereWhat does it look like?Where will it be located?XXXXXXXX
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It’s a little messy
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Breaking Down Silos
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WorksheetWhy? Who? How? What + Where?Economic Vitality Organization Promotion Design
ETS: Planning: Program/Activation: What:
Measured Outcomes: Funding/In Kind: Storytelling: Where:
Next Increment: Implementation: Budget: Budget: