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Location, LB(M)S, Hype, Stealth and Stuff
WhereCamp EU 2010Gary Gale@vicchi
www.garygale.com
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Adrian Midgley on Flickr : http://www.flickr.com/photos/midgley/3237080905/
elephant in the room syndrome
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stevegarfield on Flickr : http://www.flickr.com/photos/stevegarfield/1270723762//
smartphones == LBMS?
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4A d I q on Flickr : http://www.flickr.com/photos/eshadiq/4255787252/in/pool-73008182@N00
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5JoeyPeter on Flickr : http://www.flickr.com/photos/joeypeter/2889411919/
smartphones == only ~21% of total handsets
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what about the other ~79% … ?
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7Robyn Gallagher on Flickr : http://www.flickr.com/photos/robyn-gallagher/505684581/
look over there … stealth data
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8CuernaCarSpotterII on Flickr : http://www.flickr.com/photos/volks_rider/4357795445/in/pool-616736@N20
guess what?
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9Hugo Durães on Flickr : http://www.flickr.com/photos/hugoduraes/3694537548/in/pool-616736@N20
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10marj.p on Flickr : http://www.flickr.com/photos/34691969@N04/3825678092/in/pool-616736@N20
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11http://www.readwriteweb.com/archives/google_maps_ditches_teleatlas_in_favor_of_street_view_cars_crowdsourcing.php
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12
do you believe the hype?
brtsergio on Flickr : http://www.flickr.com/photos/brtsergio/62795014/
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13http://en.wikipedia.org/wiki/Hype_cycle
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14
http://www.gartner.com/it/page.jsp?id=1124212
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the theory of stuff
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16Source: http://www.flickr.com/photos/vicchi/4322247790/ and http://www.vicchi.org/2010/02/01/the-theory-of-stuff/
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blogrodent on Flickr : http://www.flickr.com/photos/blogrodent/2901325982/
where’s my friends?
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jackie121467 on Flickr : http://www.flickr.com/photos/jackieinmi/2717271366/
playtex?
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freestuffpage on Flickr : http://www.flickr.com/photos/freestuffpage/529119455/
playtex?
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playtxt!
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fail
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22
dodgeball
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fail
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blogrodent on Flickr : http://www.flickr.com/photos/blogrodent/2901325982/
make some (stealth geotagged) data
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25
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noway on Flickr : http://www.flickr.com/photos/noway/78606643/
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28
I don’t feel complete unless I check in
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win
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Billy V on Flickr : http://www.flickr.com/photos/billyv/352560572/
where’s my business?
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win
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mc1968a on Flickr : http://www.flickr.com/photos/mc1968/2514347981/
“where I say I am
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win
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mc1968a on Flickr : http://www.flickr.com/photos/mc1968/2514347981/
where you think I am
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fail
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Location, LB(M)S, Hype, Stealth and Stuff
WhereCamp EU 2010Gary Gale@vicchi
www.garygale.comhttp://slideshare.net/vicchi
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thanks for listening …
Paul Keleher on Flickr : http://www.flickr.com/photos/pkeleher/1658311814/