Download - Localising apps for new Nokia Asha phones
LOCALIZING APPS FOR NEW NOKIA ASHA PHONES
Jure Sustersic, Nokia Developer Jari Herrgård, Get Localization
CONTENTS Localization – why and how?
Internationalization pointers
Localization dos and don’ts
Get Localization web interface
Get Localization plugin for Asha SDK
SPEAKING LOCAL LANGUAGE PAYS OFF
Case study: Developer’s App sales in Russia surge after localized version is launched
Most of country downloads come from ”app exports”
Case Study: Tripled downloads after localized content is introduced
APPROACH 1. Gather market insights and data (Store data, User feedback, external reports)
2. Define internationalization approach (single localized app, localized versions,
english only, local content only)
3. Implementation of localization enablers (locale mgmt, metadata, strings &
media separation)
4. Resource & Content translation
5. Launch
6. Results gathering and planning next cycle
ASHA LOCALIZATION CAPABILITIES
Mobile Internationalization API – JSR 238 – App descriptor loc support
Locale API – Detect user locale
Localization auto-enable/template – Easily add internationalization enablers to a
new/existing project – XML editor for localizing resources
ResourceMaker - Localization data utility
– XML-2-res converter for localizable resources
GET LOCALIZATION
Smartest way to translate your app
Integrate localization into your development process and
manage translations efficiently.
www.getlocalization.com
INTERNATIONALIZATION POINTERS
Separate code from content
Make images, date formats etc. also localizable
Check your source content
Have flexibility in the layout
LOCALIZATION DOS AND DON’TS
Find the right translators
Translate everything
Help your translators
Test
RESOURCES Nokia Developer Wiki: Localizing a Java app on the Asha software platform http://developer.nokia.com/Community/Wiki/Localizing_a_Java_app_on_the_Asha_software_platform
Nokia Java Developer Library: Localization http://developer.nokia.com/Resources/Library/Java/#!developers-guides/localisation.html
Get Localization: Localizing Asha & Series 40 apps using Get Localization http://blog.getlocalization.com/2013/03/11/localizing-nokia-java-series-40-asha-apps/
THANK YOU