Download - Livengood listing presentation
Home Selling ProposalPresented by
Home Selling ProposalPresented by
Cindy Livengood, [email protected]
850.212.8359
Cindy and her husband moved to Tallahassee in 2014 from the south Florida area. They have 3 adult children and 4 furry kids, a dog named Mookie and 3
cats. Cindy loves Tallahassee for its change of seasons, wonderful winding roads and beautiful landscapes. It reminds her of her roots growing up in the
upstate NY area.
Cindy graduated from SUNY Oswego and has worked as a third grade teacher and a case manager for a non-profit agency helping people with substance abuse and mental health problems. Her natural tendency to teach and help
others is part of what makes her a successful Realtor.
In her spare time, Cindy enjoys going on walks in the community with MOVE Tallahassee, working out at Premier Fitness center and getting together with
new friends.
Cindy became a realtor in 2003 and has weathered the market ups and downs along the way. She is hard working and committed to excellent customer
service to all of her clients!
Purpose of Presentation
Company OverviewGetting to know you!What sets us Apart?
The EH Marketing WayPricing StrategyOur Philosophy
Process for Selling
Mission StatementTo be the Pro-Active, Trusted Real Estate Advisors and Homeowner Service Company serving communities from Tallahassee to Destin,
always exceeding our customers’ expectations.
Vision Statement4P’s = Sold
(Price + Produce + Place + Position)
PartnersTiffany Hamilton, Broker
Elizabeth Ekk, Realtor/Partner
FoundedAugust of 2013 with a principal that promotes a high level of
service, education, and innovative marketing to our customers through our Team of Realtors by providing them with the tools to be
Pro-Active Trusted Real Estate Advisors.
Together Ekk & Hamilton has combined 25 years of experience in the real estate profession
Serving Tallahassee, Destin, 30A & the Emerald Coast Real servicing property management, investment, commercial, and
residential. Ekk & Hamilton Realty is one of Tallahassee's Top 25 largest producing Real Estate firms and employs Top 10%
Producing Realtors.
The Value of a Realtor
All real estate licensees are not the same. Only real estate licensees who are members of the NATIONAL ASSOCIATION OF REALTORS® are properly called REALTORS®. They proudly display the REALTOR® “R” logo on the business card or other marketing and sales literature.
REALTORS® subscribe to a strict Code of Ethics and are expected to maintain a higher level of knowledge of the process of buying and selling real estate. An independent survey reports that 84% of home buyers would use the same REALTOR® again.
Real estate transactions involve one of the biggest financial investments most people experience in their lifetime. Transactions today usually exceed $100,000. If you had a $100,000 income tax problem, would you attempt to deal with it without the help of a CPA? If you had a $100,000 legal question, would you deal with it without the help of an attorney? Considering the small upside cost and the large downside risk, it would be foolish to consider a deal in real estate without the professional assistance of a REALTOR®.
Elizabeth Ekk DeAna Herndon Dedra Mitchell Realtor®/Partner Realtor® Realtor®
Hope Gaines Verlonda Johnson Realtor® Branding Director
Cindy Livengood Rachel Alexander Mike Still a Realtor® Realtor® Realtor®
Services We Offer
Selling Tallahassee to Destin
Residential SalesResidential Property ManagementCommercial Property Management
Coastal Vacation HomesInvestment Properties
Renovations
When you select Ekk & Hamilton Realty
to sell your home you will receive the full support and network of our entire real estate firm of full time real estate professionals
Our commitment to you…
Provide exceptional, reliable and timely service to you
Listen and understand your needs and desires
Conduct business in the utmost professional atmosphere
Be enthusiastic; go beyond the call of duty to market your home to the best possible suited buyers
Keep lines of communication open during all steps in the process
1
4
2
5
3
This is a PARTNERSHIP. We want to understand how we
can help you during the process
How do you best communicate?
What are your concerns?What is your motivation for getting your home sold?What time frame do you have for getting your home
sold?What are your previous home selling/buying
experiences? Positive or negative?Will you require relocation assistance?
What is most important to you throughout this process?
MarketingTimePriceOther
Any sales agent can LIST your home. Our goal is to SELL
your home quickly.
How we do this depends on two things.
Your motivation and cooperation.Your motivation and cooperation.
WE are ONLY as successful as you ALLOW us to be.
We will provide you with an in-depth analysis of your home as it compares to others that have sold and that
are active on a regular basis, as this changes often.
We hope that you take the advice of your real estate professional, evaluate your position and goals and
most importantly, begin to think like a buyer.
What makes us different than the average agent?
Professional Photography
Other Agents Our Agents
Technologically Progressive
Before After
What makes us different than the average agent?
Experience in Selling
Leon County Average Days on Market
Ekk & Hamilton Average Days on Market
136 99
Personalized Marketing PlanWe market to today’s buyers
Other Agents Our Agents
Our agents have an extensive networking database that
expands over 4000 contacts, not including realtors.
We target clients through direct communication and database management to connect with qualified
buyers that are interested in similar properties. We include the standard marketing mediums but go one
step beyond.
How will buyers find your home?
43%
33%
9%
6%
5%
2% 1% 1%
Where Buyers Look to Find Their Homes
InternetReal Estate AgentYard Sign/Open HouseFamily, Friend, NeighborHome BuilderAcquaintance of SellerNewspaper AdMagazine Ad
Information provided by Tallahassee Board of Realtors
Sample Marketing
Homes and Land Magazine
Mobile Enabled Websites
QR Code
Direct Mail
Social Media
QR Codes Tallahassee Democrat
Home MarketingPlan and Schedule
Week 1 Week 2 Week 3
Stage Home List home on MLS AdvertisingProfessional Photography
Monitor and report web presence
Schedule 2nd open houseHome sale progress
Property Yard SignPlan advertising
Schedule 1st open house Monitor and report web presence
Property Flyer Report viewer feedbackCreate Property Website
The path to SOLDSelling Evaluation
Determine Pricing
Design and Implement Personalized Marketing Plan
Schedule Staging and Professional Photography
Viewings and Weekly Follow Up
Negotiate all offers
Attend inspection and coordinate access
Complete settlement process
Post-closing Review and Follow Up
5 Questions every Seller wants to know
1. How much will I profit?
2. How much will I have to pay for the buyers’ closing costs?
3. What if my home doesn’t sell in 6 months?
4. Will I have to keep a lockbox on my home or can I schedule when my home is viewed?
5. What are homes in my neighborhood selling for? How does my home compare?
I AM READY TO
-Cindy Livengood
find your buyer!