Leap into Innovation7 Cloud Facts You Can't Afford to Ignore
James LambeCanadian Director, Google Enterprise
By 2015, 35% of enterprise IT expenditures
for most organizations will be managed outside the IT department's budget.
By 2012, 20% of businesses will own no IT assets.
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Why do cloud platforms matter?
…enterprise spending on public cloud services to grow from $91 billion worldwide in 2011 to $109 billion in 2012.
By 2016, enterprise public cloud services spending will reach $207 billion.
Worldwide IT Spending
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IT Spending Constrained
Between 65% - 70% just to operate infrastructureSource: Gartner 2012
• This is how businesses previously bought infrastructure
• This is how Build-Your-Own models ship
The Build Your Own IT Model
What differentiates your organization?
Value Generating
Differentiating
Cost
Physical hostingElectricity, cooling, physical security, fire protection etc
HardwareCPUs, Memory, Disks, Tape etc
Network & CommsNetworking, security, firewalls, DMZ etc
Your AppCode, libraries
CustomersValue, fame...
ServicesCDN, storage, OS, mail etc
What IT has to do...
What your users see...
Making Google look easy is hard...
Text bar
Cloud Computing at 'Google-scale'
A Cloud is not a Cloud is not a Cloud...
Unparalleled scale, speed and global reach.• over 72 hours of video uploaded every minute• more than 100 million gigabytes (100 petabytes) indexed
o Entire internet every 30 minutes!o Best spell-check on the planeto Real time translation in memory.
• 425 million active Gmail users• 250 ms average response time on billions of searches per day• global, secure, high performance private network
7 Trends...
Consumer technology beating business technology11
Cloud is about access to infinite compute power
Then Now
12
Mobile cloud is the fastest growing technology ever
Source: Nielsen
50%Feature Phones
29%
71%
US Smartphone Penetration
Q4 '10 Q1 '11 Q2 '11 Q3 '11 Q4 '11 Q1 '12
Smartphones
13
Source: Nielsen
Mobile cloud is the fastest growing technology ever
Source: Comscore
52
42
27
33
21
9.55.7
3.6
Android Apple RIM MSFT
July 2011
July 2012Mobile Platform Market Share (%)
2013 Stats - Android 52.3, Apple 37.8%, BB 5.9%, MSFT 3.1%
13
Mobile cloud is the fastest growing technology ever
http://newsroom.cisco.com/release/854754/Cisco-Study-IT-Saying-Yes-To-BYOD
Enterprises Adopting BYOD
95% of respondents saying their organizations permit employee-owned devices in some way, shape or form in
the workplace – CISCO Study
13
Social technologies transforming businesses Docs have gone social
14
Social technologies transforming businesses Email has gone social
14
Physical world is being recreated virtually 15
• >900,000 Sites
• 12Billion Miles Driven
• >1Billion Active Users
• 10+Million Navigation Users
• 1.6Million QPS!!!
"Faux clouds" confuse the market place
Hybrid Cloud
Private Cloud
Off-premise
Virtualization“Oracle Cloud:
The Most Comprehensive
Cloud on the Planet"
16
A Cloud is not a Cloud is not a Cloud...
Cloud revolutionizes IT procurement + budgeting
Perpetual Licenses20% Maintenance FeesClient Access LicensesEnterprise Agreements
Bundling Unneeded ProductsDeceptive Pricing Discounting
Massive complexityAudits
Monthly or Annual LicensesScale up/ down as you go
Simple and Transparent Pricing
Traditional IT Cloud
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Enterprise solutions From Google
ChromeBrowserDevices
Google Appsfor Business
for Governmentfor Education
SearchAppliance
Commerce Search
GeospatialMaps Earth
Maps Coordinate
Cloud ServicesApp Engine
Cloud StorageCompute Engine
Google brings the best of consumer web for businesses
Business Features
Administrative Controls
Migration Tools
99.9% SLA
24x7 Support
120K+ users 90K+ users 88K+ users 55K+ users 50K+ users
45K+ users 36K+ users 35K+ users 35K+ users
30K+ users
32K+ users
30K+ users 24K+ users 20K+ seats23K+ users
18K+ users 17K+ users 16K+ users 7K+ seats12K+ users
Customer momentum you can't afford to ignore
Over 5 Million Businesses Have Gone Google!
7 Cloud Facts You Can't Afford to Ignore
3. Mobile cloud is the fastest growing technology ever
2. Cloud is about access to infinite compute power
1. Consumer technology beating business technology
4. Social technologies transforming businesses
5. Physical world being recreated virtually
6. 'Faux Cloud' confuses the market place
7. Cloud revolutionizes IT budgeting + procurement
