Journey to Baby-Friendly Initiative Designation
National BFI Symposium April 2015
Objectives
1. Participants will become familiar with components of Toronto Public Health’s Baby-Friendly Initiative (BFI) Journey and work to sustain designation including lessons learned.
2.Participants will identify elements of Toronto Public Health’s BFI Journey that their organization can adapt and implement as they work towards BFI designation.
Information about Toronto
•12 birthing hospitals in Toronto
•30,500 births per year to Toronto residents
Information about Toronto Public Health
•1800 Toronto Public Health Staff
•400 Staff providing services to prenatal and postnatal families
•245 PHNs providing infant feeding services
Our Baby-Friendly Initiative Journey
BFI Organizational Chart
Education Plan and Training Record
Baby-Friendly Initiative - Training Record
Directorate: ______________________________ Service/Program Area: _______________________________ Manager/Supervisor: _______________________________
Team Member Name
Date Completed Signature
Please return to Susan Gallagher by November 30, 2012
via e-mail [email protected] or inter-office courier to 1530 Markham Rd, Floor 6
•Workshops
•E-learning Modules
•Team Activities
•Independent Learning
Revised Breastfeeding Protocols andE-learning Modules
Independent Learning
Review for External Assessment
Role of the BFI Champion
Document Review
BFI Designation
TPH achieved BFI Designation in TPH achieved BFI Designation in January 2013 January 2013
Next Steps
Creation of a BFI Sustainability Plan
Breastfeeding in Public Campaign
Campaign Website:
• Video• Testimonials• Social Media
Feeds• Contest Rules
www.tph.to/breastfeeding
Lessons Learned on Our BFI Journey
•Do self-assessment and identify gaps•Ensure senior management support and resources allocated•Put organizational structure in place to support the work •It is all in the name
•Increase # of BFI Champions•Be creative•Regular reminders to staff•Utilize OBC/BCC expertise•Document your work•Time flies
YouuoiuouoiuiuYo•You can do it! Don’t give up!
For more information, please contact:
Jill MatherHealth Promotion SpecialistToronto Public [email protected]