IMPORTANCE OF INFORMATION TECHNOLOGY IN RETAIL
GROUP:1NISHANT VARSHNEY-13
NISHANT KUMAR -22HARSHITA JAIN -30
ANNA JAIN -51MEGHA SINGH -53
HEENA VYAS-57AAKASH MINOCHA -60
RETAIL WITHOUT INFORMATION SYSTEM
Inventory managementStock outOpportunity lossSlow processingImproper display of productsNo proper customer relationshipLack of Customer experience
BENEFITS TO CONSUMEREase of transaction Impulse buying
Mode of payment
Speed of transaction Scanning Billing. Inventory tracking and tracing
INFORMATION SYSTEMS
Transaction Processing System Management information
system Knowledge management
system Decision support system
CUSTOMER RELATIONSHIP MANAGEMENT
Knowing customerAcquiring customerRetaining customer. Loyalty programPromotionIdentify new selling opportunitiesDevelop better communication
channelsCreate detailed profiles such as
customer preferences.
SECURITY
Shrinkage control
Merchandise tagging Surveillance cameras Electronic article
surveillance Security door control
ONLINE SHOPPING
Access to more informationWide range for selecting
goods.Easily and readily availableLess time consuming Discounts , special offers
etc.