Roy PovarchikBen Lang@roypovar@benln
Only 201461,497 comments
628,466 total upvotes
23,501,457 unique visits to products
3,652 collections created
TipsBe active, comment, submit
Don’t ask for votes
Post early in the day
Comment as “maker”
Answer questions quickly
Build an awesome product
TipsBe active, comment, gain karma
Make sure content is relevant
Ask a few people for upvotes
Send /newest URL
Don’t vote from same IP
Tips
• Find the right journalist • Keep it short • Give an angle, story • Send at the right time • Follow up on Twitter, Facebook • Build something awesome
People to Follow
Gabriel Weinberg - @yegg
Leo Widrich - @leowid
Iris Shoor - @irisshoor
Sacha Greif - @sachagreif
Nir Eyal - @nireyal
Ryan Hoover - @rrhoover
Andrew Chen - @andrewchen
Hunter Walk - @hunterwalk
It’s easier to get people interested in your content than your product
It’s easier to get people interested in the product behind the content their reading
Writing
Write for your users
Post regularly and frequently
Write under your name
Use relevant images
Great headlines
Over 1,200 words
Help users
Don’t talk about yourself
Use images
Post on social media
Twitter - 4,4,3,3,2,1
Add share buttons
Post to relevant groups
Reach out to influencers
Blog Directories
Email Marketing
Promote
Post Early
Relevant headline
Great Description
Right Category
Post to social multiple times
Inc. mentions
Post the GH link to relevant groups
Ask for upvote
Vote from different IP’s
Promotion
Tweet frequently
Post blog posts
Post Landing pages
Tap into conversations
Use search
Use hashtags
Follow influencers
Roy PovarchikBen Lang@roypovar@benln
http://roy.roypovarchik.com www.benlang.me
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