@msdcenter
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Donna Nichols, MSEd, CHES
Michael & Susan Dell Center for Healthy Living
University of Texas School of Public Health
How do we communicate the
impact of Obesity Prevention
Policies? Lessons from the
TCOPPE Project
Passage of a Policy is ONLY HALF of
the Equation.
Implementation and Evaluation of a
policy are JUST AS CRITICAL to
Public Health.
Key Principles
• Who is the “Granted” Authority for Implementing Policy?
(Structure)
• What are the Cycles for Rulemaking and Budgeting? (Process)
• How and When do External and Internal Sources of Control
Influence Implementation? (Politics)
Before You Evaluate the Impact of a Policy, Consider
• Build Relationships Early On
• Engage frequently and at the outset
• Understand nomenclature, contracting
procedures, and leadership structures of those
organizations outside the realm of traditional
public health
Partners, Partners, Partners
• What do the Findings Mean? And to What
Audience?
• Do the Data Lead to a Compelling Policy
Recommendation or Not?
• How should Policy Recommendations be
Communicated?
Translation, Translation, Translation
WIC Infographic