Hello
Leveraging the point of payment
THE POINT OF PAYMENT IS UNDER UTILISED
IMAGINE HAVING
ALL THE APPS
FROM A PHONE
ON A TERMINAL
Merchants believe that consumer facing
apps like loyalty and alternative
payments will help grow their business.
Merchants want a product or service
that is easy to customize (i.e., APPS)
Merchants believe apps like marketing,
accounting, inventory management, and
employment management apps are critical for
running their business.
4
What stops
merchants from
creating more
connected
experiences with
apps?
4
5
For larger
retailers IT
can stop
innovation
in its tracks
5
Behind the curve
Disconnected IT platforms:Stifle innovation. Reduce competitiveness.
Poor market agility
6
7
For small
retailers it’s
even harder
to keep up
7
Disconnected systems & processes: Increase complexity/distraction. Reduce revenue.
Sales engagementOperational burden
8
9
10
Payment Loyalty
12
Traditional Loyalty – Is it a little bit boring?
• Submit lots of details about yourself
• Get a card
• Maybe download an app..
• Collects points at a currency rate you don’t understand
• Redeem them, or maybe not..
13
Traditional Loyalty – It is also tough and expensive!
14
Making loyalty fun and engaging!
15
• Innovatively engage customers with tailored
rewards via gamification of the payment process
• Get customers back faster than the average visit
frequency with targeted threshold spend, date and
or day part confined prizes
• Automatically recognise returning customers
payment cards for fast-track redemption
Making loyalty fun and engaging
16
Making loyalty fun and engaging
17
Making it easy for the retailer and customer
• Returning payment cards with a
prize associated is automatically
recognised
• Prizes initiate an automatic price
rollback on the PED
• Minimal delay to the payment
process
18
Staying in control
19
Real-time performance
20
How can we go digital without an app?
21
How can we go digital without an app?