Co DesignMoving The Needle On Digital Health
Marie Ennis-O’Connor@JBBC
Co-Design
Understanding the digital patient and enabling them to become actively and appropriately involved in achieving better health care outcomes must become a new
priority for the health care industry.
Digital Patient
Google Play (Android) App Store
> 50% of healthcare apps receive less than 500 downloads5 apps account for 15% of estimated 660 million downloads in this category
Source: Patient Apps for Improved Healthcare: From Novelty to Mainstream. Report by the IMS Institute for Healthcare Informatics
If you build it, will they come?
If we want a truly
patient-centered health
care system, we have to
design it around what
patients say is important
to them!
Listen
Selling An App Doesn’t = Adoption
Technology is a tool not a solution
Cultural Diversity
Meet the Woman With 27 Fitness
Trackers
SickKids Pain Squad Mobile App
Stop Talking About Technology and Start
Designing Experiences!