Download - Hacking the Social Web
Mary Ellen Bates
BatesInfo.com
Oct. 26, 2014
Hacking the Social Web
Tweeting this?
@mebs
#internetlibrarian
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Social networks are….
A waste of time
An invasion of privacy
Not allowed by my employer
Self-promotion machines
For my friends, not the public
Just not my thing
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Don’t worry...
just be smart!
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Google Plus
Create “circles” of friends, family,acquaintances, people you follow
Post to specific circles
plus.google.com/settings
Scroll down to “Profile”
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Social search strategies
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Social search strategies
Set privacy settings to “STUN”
Try several approaches
Forget comprehensive searching
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Social search strategies
Search groups as well as individuals
Use Advanced Search
(LinkedIn, Twitter)
Make a case for premium accounts
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What are you researching?
People
Opinions
Leads to other info
Professional development
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Searching for individuals
What do you want?Background? Reputation? Relationships?
LinkedInBest chance of professional backgroundRecommendation inflationView a person’s connections
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Searching for individuals
TwitterGood for reputation (retweets)
Twitter and FacebookGood way to find (public) relationships
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Searching for individuals
Use nicknames
Use “phrase * search” in Google +ex: “Lisa * Green”
Know the syntax:Facebook: “People named xxx who live inxxx”
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Look for anomalies
Does the name match the account URL?
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Getting opinions
LinkedInUse Advanced Search for prior employees
Twitter and Google Plus#hashtags
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Finding the next source
Look for groups of experts on LinkedIn& Facebook
Facebook search:Librarians who like Evernote
Thai speakers who live in Denver
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Finding the next source
Look for tweets with linksTopsy, IceRocket have “Links” filtersTwitter search: keywords filter:links
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Professional development
LinkedInRemember privacy settings!
TwitterUse dashboard – HootSuite, TweetDeckMonitor conference via live-tweetingBe selective in who you follow
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Hacks for each network
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LinkedIn’s Advanced People search
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ID info pros to consult
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Find LinkedIn “hidden” updates
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Twitter search hacks
Look for engagement
min_retweets:nmin_faves:n
Millennials (brands ORmarketing) min_retweets:5
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Find Tweets w/ links to a URL
Find any tweets that link to a site
Track mentions of a press release
Twitter syntax: the.URL
Example:ello.co facebook
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Facebook hacks
Restaurants in Minneapolisliked by people who work atCargill
Xxx’s liberal (conservative,Democratic, etc.) friends
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Google+ Communities
Check out its Communities: Libraries and Librarians
Google Search
Advanced Power Searching with Google
plus.google.com/communities
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Ello.co
The anti-Facebook?We don’t data-mine youWe don’t have adsWe’ll charge a “very small amount ofmoney” for special featuresMostly visual content now
Geo-located information
echosec.net lets you find images takenat a location
Want to look inside the Naval PostgradSchool?
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Inside the Naval Postgrad School
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From my neighbor’s house
Posted by her daughter from NY
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Reluctant-entrepreneur.com
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You can reach me at
+1 303 772 7095BatesInfo.com, Reluctant-Entrepreneur.com
Twitter: @mebs
LinkedIn: maryellenbates
Facebook: maryellenbates
Google +: +maryellenbates38BatesInfo.com