Download - Geomob London September 2011
![Page 1: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/1.jpg)
<urban mining>
![Page 2: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/2.jpg)
<who am i>
![Page 3: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/3.jpg)
daniele quercia
![Page 4: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/4.jpg)
![Page 5: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/5.jpg)
![Page 6: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/6.jpg)
![Page 7: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/7.jpg)
![Page 8: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/8.jpg)
![Page 9: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/9.jpg)
![Page 10: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/10.jpg)
computational social science
![Page 11: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/11.jpg)
</who am i>
![Page 12: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/12.jpg)
<urban mining>
![Page 13: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/13.jpg)
social contacts + social events + privacy
![Page 14: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/14.jpg)
1. recommend social contacts
![Page 15: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/15.jpg)
How? Using mobility data
![Page 16: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/16.jpg)
![Page 17: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/17.jpg)
keep bluetooth on & record who’s around
![Page 18: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/18.jpg)
upload records on registered profile
![Page 19: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/19.jpg)
get people you may know
![Page 20: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/20.jpg)
![Page 21: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/21.jpg)
2. recommend social events
![Page 22: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/22.jpg)
mobility data + …
![Page 23: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/23.jpg)
… + listings of social events
![Page 24: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/24.jpg)
On input of area of residence: 1. popular events 2. geographically close3. popular in area of residence
![Page 25: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/25.jpg)
On input of area of residence: 1. popular events 2. geographically close3. popular in area of residence4. TF-IDF 5. K-N Locations6. K-N Events
![Page 26: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/26.jpg)
![Page 27: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/27.jpg)
Lesson 1: geographically close isn’t the best ;-)
![Page 28: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/28.jpg)
![Page 29: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/29.jpg)
Lesson 2: popular in area rocks ;-)
![Page 30: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/30.jpg)
![Page 31: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/31.jpg)
Lesson 3: geographical patterns matter ;-)
![Page 32: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/32.jpg)
geographical patterns matter
geographically close isn’t the best
‘popular in area’ rocks
![Page 33: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/33.jpg)
[ICDM’10]
![Page 34: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/34.jpg)
![Page 35: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/35.jpg)
pricing billboards
![Page 36: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/36.jpg)
![Page 37: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/37.jpg)
share it all[by Facebook CEO]
![Page 38: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/38.jpg)
share it all[by Facebook CEO]
share nothing[by Wisdom of the Granmother’s Foundation]
![Page 39: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/39.jpg)
share it all[by Facebook CEO]
share nothing[by Wisdom of the Granmother’s Foundation]
share fake data[by Us]
![Page 40: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/40.jpg)
counting phones
![Page 41: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/41.jpg)
counting phones + privacy
![Page 42: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/42.jpg)
Idea:
![Page 43: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/43.jpg)
true location + + “99” fake locations
![Page 44: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/44.jpg)
true location + + “99” fake locations
true location + + “99” fake locations
true location + + “99” fake locations
![Page 45: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/45.jpg)
#phones?
![Page 46: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/46.jpg)
(random) fake locations
![Page 47: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/47.jpg)
Tube passengers in London & car drivers in Zurich: accurately estimate #people
![Page 48: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/48.jpg)
Tube passengers in London & car drivers in Zurich: accurately estimate #people (18% error with 99% fake locations)
![Page 49: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/49.jpg)
(random) fake locations
![Page 50: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/50.jpg)
(random) fake locations
Evade paying taxes?Don’t answer! Flip a coin instead
![Page 51: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/51.jpg)
Yes!
[truth]
![Page 52: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/52.jpg)
true location + + “99” fake locations
true location + + “99” fake locations
true location + + “99” fake locations
![Page 53: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/53.jpg)
promoting location privacy… one lie at a time
![Page 54: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/54.jpg)
Online & Offline Worlds@danielequercia
![Page 55: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/55.jpg)
social media language personality
social media
![Page 56: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/56.jpg)
social media language personality
social media
we can build monitoring tools
![Page 57: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/57.jpg)
r=.350 word count r=.365 MaxEnt
predicting socioeconomic well-being with twitter
![Page 58: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/58.jpg)
predicting personality with twitter
![Page 59: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/59.jpg)
predicting personality with twitter
YES, we can!
![Page 60: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/60.jpg)
predicting personality with twitter
YES, we can!
And
only
using
follow
ers, f
ollowi
ng, li
sted!
![Page 61: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/61.jpg)
informal networks in offices
![Page 62: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/62.jpg)
social interactions & space
![Page 63: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/63.jpg)
“Who talks to whom”
![Page 64: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/64.jpg)
Network
![Page 65: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/65.jpg)
tools for change
![Page 66: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/66.jpg)
Now: Auralist (music recommender)Next: ‘Nudge’ people for serendipity
tools for change
![Page 67: Geomob London September 2011](https://reader034.vdocuments.site/reader034/viewer/2022051816/5474afb2b4af9fae0a8b57cc/html5/thumbnails/67.jpg)
@danielequercia