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Page 1: From co-creation to structural collaboration at Best of ESOMAR Germany
Page 2: From co-creation to structural collaboration at Best of ESOMAR Germany

@tomderuyck

Page 3: From co-creation to structural collaboration at Best of ESOMAR Germany

@tomderuyck

Page 4: From co-creation to structural collaboration at Best of ESOMAR Germany

@tomderuyck

Page 5: From co-creation to structural collaboration at Best of ESOMAR Germany

@tomderuyck

Page 6: From co-creation to structural collaboration at Best of ESOMAR Germany

@tomderuyck

Page 7: From co-creation to structural collaboration at Best of ESOMAR Germany

@tomderuyck

Page 8: From co-creation to structural collaboration at Best of ESOMAR Germany

@tomderuyck

Page 9: From co-creation to structural collaboration at Best of ESOMAR Germany

@tomderuyck

Page 10: From co-creation to structural collaboration at Best of ESOMAR Germany

@tomderuyck

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@tomderuyck

Page 12: From co-creation to structural collaboration at Best of ESOMAR Germany

Communities can

be representative#1

@tomderuyck

Page 13: From co-creation to structural collaboration at Best of ESOMAR Germany

@tomderuyck

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The more participants, the better#2

@tomderuyck

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@tomderuyck

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They are not in it

for the money#3

@tomderuyck

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@tomderuyck

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Gamified research is only

nice for the partcipant#4

@tomderuyck

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@tomderuyck

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Projective/creative techniques

are too difficult online#5

@tomderuyck

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@tomderuyck

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Mobile gives you

more of the same#6

@tomderuyck

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@tomderuyck

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Members can help you in doing a better

job as a researcher#7

@tomderuyck

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@tomderuyck

Page 26: From co-creation to structural collaboration at Best of ESOMAR Germany

@tomderuyck

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@tomderuyck

Page 28: From co-creation to structural collaboration at Best of ESOMAR Germany

@tomderuyck

Page 29: From co-creation to structural collaboration at Best of ESOMAR Germany

Managing Partner &

Head of Consumer Consulting Boards

@tomderuyck

[email protected]


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