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Using Twitter to communicate scienceUsing Twitter to communicate science

(& how to convince your boss it's a good idea)(& how to convince your boss it's a good idea)

Alan Cann

School of Biological Sciences

University of Leicester

www.microbiologybytes.com/blog/about

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What it is and what it's notWhat it is and what it's not

conversation

broadcast

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It's not about celebsIt's not about celebs

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It’s a realtime mediumIt’s a realtime medium

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It’s a personal learning networkIt’s a personal learning network

There are plenty of scientists on Twitter.

Use search to find them.

Have conversations.

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EventsEvents

backchannel - social amplification

"viral”

#hashtags

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It’s not newIt’s not new

Twitter isn't new - it's a supplement to

what you should already be doing.

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How to convince your boss it's a good idea?How to convince your boss it's a good idea?

By example.

“Just do it”


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