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Page 1: Fireside Chat: "Mobile-First Is Here & It's the Future"

Tomorrow’s Mobile Shopper Today

@adamkmiec #iMediaSummit@corakmiec

Page 2: Fireside Chat: "Mobile-First Is Here & It's the Future"

6 The Average Age Kids Get A Cell Phone

Child Guide Magazine And Voucher Cloud, 2015

Page 3: Fireside Chat: "Mobile-First Is Here & It's the Future"

65%The Amount Of Traffic Generated From “Dark Social”

Chart Beat, 2014

Page 4: Fireside Chat: "Mobile-First Is Here & It's the Future"

64%Teens Who Use YouTube For Music Streaming

Nielsen, 2012

Page 5: Fireside Chat: "Mobile-First Is Here & It's the Future"

#1 Position The iPhone Holds On Flickr For All Photos Uploaded

Flickr, 2015

Page 6: Fireside Chat: "Mobile-First Is Here & It's the Future"

48%People Who Start Their Searches On Mobile

Google, 2013

Page 7: Fireside Chat: "Mobile-First Is Here & It's the Future"

7MWeekly Mobile App Transactions At Starbucks. Representing 16% Of All Transactions.

Starbucks 2015

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Page 9: Fireside Chat: "Mobile-First Is Here & It's the Future"

Age 3 Age 4

Age 5 Age 6 Age 7

Page 10: Fireside Chat: "Mobile-First Is Here & It's the Future"

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