Find Your Voice, Find Your Audience
Hi, I’m Missy
missybunnie.com
Writer
Blog Coach
Gamer (they do exist)
Reader
Fairy Tale Addict
@missybunnieo
You want others to see your content
But You Want To Be Yourself
How do you be yourself online?Find your voice and apply it everywhere
Forget every writing formula you know
Ann Handley - Everybody Writes: Your Go-To Guide To Creating Ridiculously Good Content
“There is no one way to write — just as there is no one way to parent a child or roast a
turkey.”
Instead
Read books
Study other blog posts
Avoid passive voice
Accept That You Are Good Enough To Write
Steven King - On Writing
“If you want to be a writer you must do two things above all others: read a lot and write a
lot.”
Instead of doubting
Practice writing every single day
Give yourself time to edit anything you write
Beth Dunn - User Experience Editor for HubSpot
“Write like crap if you have to. But write everyday. Keep the streak alive.”
Think of it this wayWould you become more fit by lifting weights 5 hours on Saturday or 30 minutes every day?
You now have the tools to write for your audience. But how do you find them?
Text
SEOBut not at the cost of content
Text
Recommendation: WordPress SEO by Yoast
Text
Do Your ResearchKeyword Research and Testing
Bill Cosby
“I don't know the key to success, but the key to failure is trying to please everybody.”
Text
Talk to a real personCreate your ideal reader/client persona
For help creating your ideal persona:https://www.missybunnie.com/wcslc14