Download - Final case study ppt
Transcript
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Hospitality Online Business Development
Marie BOUQUIN MBA 2B
Course Instructor: E. Craighttp://futuremakersparis.blogspot.fr/
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Alpharooms – Study case
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Goals
To improve conversion rates on smartphones and tablets.
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Tactics -Touchpoints
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https://www.alpharooms.com/
Fan Club: facebook
134 216 followers like Alpharooms
5247 Tweets1695 Subscriber
26 comments
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Results
Better than expected !!!
Alpharooms made a positive ROI in one week…
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Mobile steps could be taken…
Currency converter steps
More details (Brand, name…) on “Book essentials extras”.
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Conclusion
If I had an Independent hotel I would use:
Facebook Youtube
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