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BMW AND FERRARI
NAME:RAJAT SHARMACLASS:F.Y.BMSRLL NO:659
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INTRODUCTIONBMW
“The truth is that innovation is a key element for BMW’s
success in the premium market and one of the key motivations
to buy a BMW”----- BMW Group
FERRARI
This report is going to tell you about the history of Ferrari. You will learn about the History, Beginning, & the current Ferrari.
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FOUNDATION
BMW
BMW founded as Aero-engine manufacturing
company in 1917
First motorcycle model BMW R32 in 1923
FERRARI
Enzo Ferrari the founder of ferrari’s first job was working for the car company AlfaRomeo in 1920. After working at Alfa for years he was asked to be on the Alfa race team.
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BMW FERRARI
By the time Enzo was 12 he realized racing is what he wanted to do. In 1929 Enzo stopped working for Alfa and started his own race team Called Scuderia.
Dixi (1929) 315/1 (1934)
319/1 (1934)
Followed by….. Enzo Ferrari
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BMW FERRARI Until 1950s BMW
concentrated on limited no. of models and focus on other parts of EuropeBMW 507 Roadster
Enzo Ferrari was born in 1898 in Modena, Italy and when he was 30 he moved to Maranello, Italy where he started Ferrari. Enzo died on August 14, 1988 at age 90
Powerful 3.5 lt., 8-cylinder and lightweight metal engine….
huge success in automobile world
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LATEST MODELS
The new Ferrari - LaFerrari
LaFerrari
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