FASTRAK INTEGRATED SERVICES
(RV126886)
No. 14 MARKET ROAD, RUMUOMASI,
PORT HARCOURT, RIVERS STATE, NIGERIA.
BUSINESS PLANE
@ 2012
\
Executive Summary
In the year 2010, the doors to Mobile Money business opened in Nigeria for the first
time with the Central Bank of Nigeria Licensing about 24 Mobile Money Operators
which include Virtual Terminal Network, U-Mo, amongst others.
Fastrak Integrated Services, having studied the Virtual Terminal Network platform, its
products, market size and security, thought it wise to invest in this giant company. In
August, 2011, we acquired VTN License as Master Agent/Instructor via our Managing
Director, Agbim Martins, with number 1282.
As the ‘PIONEER’ we started organizing seminars on VTN Mobile Money. Our first
event was held on 19th November, 2011 at Genesis Hotels, Rumuogba, Port Harcourt,
Rivers State. The event witnessed huge turns up of Prospective VTN Master Agents,
Merchants and customers. Questions were asked and we answered some and forwarded
some to VTN for review.
With the success of the first Master Agent training, we moved on to organized other
events which took us to different state of the federation including Abia, Imo, Anambra,
Delta, Bayelsa, etc. We had a total of sixteen events and about 57 registered Master
Agents plus host of unregistered prospective agents, merchants and customers. See
appendix 1 and 2.
Since our first event, we have become a contact point for most of the VTN Agents both
the ones we trained and those who got to know about us on their own. One question
been asked by most of them is where to buy the much needed VTN reload card. To
bridge this gap, Fastrak Integrated Services is making this timely move to upgrade to
Super-Agent Level in Virtual Terminal Network. This will help in making the Reload
card available to Master Agents for sales and to end user.
Company Profile
FASTRAK INTEGRATED SERVICES is Information and Communication
Firm located in Port Harcourt Nigeria. It was registered on September 22, 2011
with registration number RV 126886.
FASTRAK as VTN Mobile Money Agent, provide timely and efficient
marketing and distribution of VTN products such as reload card, e-pin, VCASH
online integration on Merchants websites, training and consultancy.
We also provide a broad range of ICT supports, including design, management,
and deployment relevant to your business needs to reduce your costs, and
increase your competitiveness in today's global economy. Our strategic
partnerships with leading ICT providers allow us to leverage your business
through high quality services and solutions.
So far, many customers are using our products and satisfy with our deliverables.
We have many years of experiences with NGOs, Shops, Supermarkets, Foreign
customers, Universities and so on.
We have strong concepts to analyze your data to design and develop your
reliable systems. Please trust us to accept our services to lead your organization
to commit with modern computerized management and technology
infrastructure.
TARGET MARKET.
Fastrak Integrated Services is dedicated to providing marketing of mobile money
products (Reload Card, E-pin, Etc) and consulting services to VTN Master Agent,
Merchants and Consumer. With our trained and certified Master Agents in different
states of the federation, we are sure of a wide market target. Also, we have put in place
additional shop plus our head office, all located at strategic business areas in the city of
Port Harcourt. As the business grows, we hope to put up other distribution point in
other states of the federation.
FASTRAK MANAGEMENT.
Fastrak management team brings a broad range of marketing, ICT and consultancy
from both energetic small firms and experienced industry leaders.
Some of our staffs work on part time basis while fully engaged in their respective jobs.
Agbim Martins, Managing Director: Martins is a graduate of Electrical Electronics
Engineering with over five years of experience in Information Communication
Technology especially in Database Administration & Management (Oracle, Linux, Sql,
MySql), Networking and Hardware engineering. He is the founder of the Fastrak
Integrated Services. He has sound knowledge of business development, information
and communication technology and corporate strategic planning.
Chibueze Atuogu, Marketing Officer: Chibueze, a marketer by profession, worked in
marketing and business development for a number of small and large firms including
Dilliosa Hotels, Chonat Weblink, etc. before joining Fastrak as marketing officer.
Daniel Obani, Web Development: Daniel, an English Language graduate of University
of Port Harcourt is the Web Developer/integrator of VTN payment link to Merchant’s
Website.
Daniel worked in Internet consulting, Web design/development, financial services, and
media publications for a variety of companies. Daniel currently functions as an
experienced consultant for Fastrak Integrated Services.
Agbim Ignatius, Distribution Officer: Ignatius is the distribution officer of this
company. His position is essential since Fastrak aims to achieve efficient and timely
distribution of VTN products within and outside our domain. He is to head team of
distribution personnel who will work with courier companies
Elako Blessing, Secretary: Blessing, an undergraduate student of University of Port
Harcourt is serving as the secretary of Fastrak Integrated Services.
FINANCIAL SUMMARY.
The mobile money market for Virtual Terminal Network is enormous. That is why
Fastrak Integrated Services is taken this step to upgrade to Super-Agent level in mobile
money space. As we determine how best to enlarge our operations, we will consider
expanding the business as defined in our strategy.
We have studied the mobile money market and forecast below our expected investment
into the mobile money business under VTN.
S/N YEAR TOTAL SALES (NGN) TOTAL
PROFIT RELOAD CARD E-PIN
1 2012 <500,000 <100,000 <10,000
2 2013 >50,000,000 >30,000,000 >2,000,000
3 2014 >100,000,000 >80,000,000 >5,000,000
4 2015 >500, 000,000 >500,000,000 >8,000,000
ESTIMATE FOR SALES / TRAINING
We see fast growth in the mobile money business as awareness is been created by the
Apex bank, mobile money operators, Agents and NGO’s. Below is our expected
growth in sales and training.
S/N Description Year 2012 Year 2013 Year 2014
1 Sales of Reload card 5% 60% 75%
2 Sales of E-Pin 7% 65% 70%
3 Master Agent Recruitment 25% 70% 40%
FASTRAK KEYS TO SUCCESS
UNIQUENESS OF SERVICES,
Fastrak Integrated Services is focused specifically on the sales, integration of VCASH
on merchant’s website, training of prospective Master Agents and Educations of the
general public on the mobile money space within and outside Nigeria.
. We differentiate ourselves in the following ways:
1. Efficient Customer Services: We value our customers, that is why we place
them first in our goal. Our staffs are well trained in customer relationship and
currently, we have plane for retraining of our staffs in all areas of our business
including customer relationship.
In the book, 22 Immutable Laws of Marketing, authors Al Ries and Jack Trout
note that being first in the customer's mind is more important than being the
overall leader. In the world of mobile money business, this is particularly true.
With the expected over 90 million prospective mobile money users in Nigeria,
there is a significant opportunity for a marketing firm such as Fastrak Integrated
Services to become the "first" marketing / consulting firm dedicated exclusively
to Master Agents, Merchant and the consumers.
2. Focus on the neighborhood. We place our best people on the customers who
may not have quick and efficient access to banking hall. Our mission is to help
the un-banked and under-banked of today become fulltime mobile money user of
tomorrow. Fastrak will attempt to own the words "neighborhood bank" in the
minds of our potential customers.
3. Cost-effective customers’ education. As a new product, there is need for
constant education of master Agents, merchants and our customers on how
mobile money works especially on VTN platform. For this reason, we have team
of trained individuals who can fully represent VTN in all areas of this business.
4. Broad Marketing Plan: To compliment the effort of the Giant Company, VTN,
we have setup different marketing plans which include Online (Social website,
blogs, discussion groups, our personal websites) and offline (Flyers, Banners,
stickers, etc.
5. Availability: As the number of VTN Master Agents, merchants and customers
grow, there is need to have an always ready and available Super-Agent to service
their request. We are building a company that will earn the title ‘fully available
and always ready’.
6. On time delivery: With the expected mobile money business growth, there is
need for Master Agents to have their goods delivered to them when needed. We
are negotiating with nearby courier Service Company, EMS as directed by VTN,
for the quick delivery of goods (Reload cards, etc.) to Master Agents.
7. A diverse network of consultants and alliance partners. Solving the unique
problems that will face merchant in the VCASH Payment integration demands a
wide range of skills and experiences. By relying on a nationally distributed talent
base coordinated to work together remotely, Fastreak will be able to bring
together the skills required by a particular client without incurring the expense of
physically bringing all of the individuals together
OTHER SERVICE
DATABASE AND APPLICATION SOFTWARE DEVELOPMENT
Analyze, design and develop friendly-user-interface system to suit your needs
Customize the development to ensure the security, fast performance, reliable
storage are well-integrated into your system
Provides modern and new released techniques to improve the systems
Reduce the bugs, add-on your required features and strictly consider your request
Fast and best onsite and remote maintenance services
Customizable and stable system development
WEB DESIGN AND DEVELOPMENT
Design and Develop with many customizable templates
All websites are editable content
You will be provided full administrative privilege to your website
Free Search Engine Optimization
Site statistic, Forum, Guestbook, Gallery, Streaming video
Monthly website content update
PRACTICAL TRAINING FOR PROFESSIONAL (PTP)
Large variety of comprehensive and professional training courses on technical,
design and desktop applications
The student will learn with practical project and learn at home through
assignment from instructor.
Practice in Real project
Practical learning quality is guaranteed
Many experienced trainers
COURSES INCLUDE:
1. Microsoft Windows, Office suite, Exchange Server, SQL Server, Project,
etc
2. Linux / UNIX OS
3. Oracle Database Administration and management
4. Cisco Network Administration and management
5. Oracle Primavera Project Manager (P3 & P6)
6. AutoCAD, ArchiCAD and Atlantis
7. Computer Maintenance Technology
8. Web development and Hosting
NETWORK INSTALLATION AND TROUBLESHOOTING
Best design in network cabling and structure
Provide multi installation purpose such as Wireless, cabling and network
extension
PTP
Network Installation -Share your printers, files, and Internet safely and secured
Internet Connection Sharing
Network Operating System Security Configuration
Virtual Private Networks
Troubleshooting and Support
Monthly or yearly maintenance
IT CONSULTANT
Network and Security technical consultation
Data and information system management consultation
Project Management consultation
Computer hardware and software upgrading consultation and service
DESIGN AND PRINTING
Provide creative design idea from experienced design team
Cheap printing and quick service
Advertising agent for you such as leaflet distribution service, media promotion
Quality service and product is guaranteed
OUR STRENGTH
- Over fifteen (15) years of experience in Information and communication
technology.
- Internationally certified and registered personnel
- Up-to-date experience, hardware and software in use
- 24/7 Customer support services
COMPANY DETAIL
PH Office 1: 14 Market Road, Rumuomasi, By St. Michael Anglican Church,
Rumuomasi, Port Harcourt, Rivers State.
PH Office 2: 87 East West Road, Rumuodara Junction, Adjacent to Oando Filling
State, Rumuodara, Port Harcourt, Rivers State.
Website: www.fastrak.page.tl
www.vtnagent.webs.com
www.fastrakserve.com (under construction)
www.fastraksms.com (under construction)
E-mail: [email protected]
Mobile Nos: +2347064820477
+2348092094920
+2348078865190
+2348078865225
APPENDIX 1
LIST OF OUR VTN MASTER AGENT/INSTRUCTOR TRAINING EVENTS
Records per Page :
Record (1..-1)
Event Title Location Select
VCASH Master Agent/Instructor Training Sep 15 2012 10:00AM - Sep 15 2012 2:00PM
Bestsoft Cybercafé and Computer Training Institute Abakaliki, Ebonyi Approved
Select
VCASH Master Agent/Instructor Training Nov 10 2012 10:00AM - Nov 10 2012 3:30PM
The Event Place Markudi, Benue Approved
Select
VCASH Master Agent/Instructor Training Mar 31 2012 10:00AM - Mar 31 2012 2:00PM
OBIO HOTELS, ARTILERY JUCTION, PORT HARCOURT, Port Harcourt, Rivers Approved
Select
VCASH Master Agent/Instructor Training Mar 17 2012 10:00AM - Mar 17 2012 2:00PM
THRILLERS FAST FOOD YENEZUEGENI, BAYELSA Yenagoa, Bayelsa Approved
Select
VCASH Master Agent/Instructor Training Mar 10 2012 10:00AM - Mar 10 2012 3:00PM
29 Peter Okoye Street, Uwani Enugu Uwani Enugu, Enugu Approved
Select
VCASH Master Agent/Instructor Training Mar 3 2012 10:00AM - Mar 3 2012 2:00PM
ABIA HOTELS LTD, 10 ABA/OWERRI ROAD, ABA Aba North, Abia Approved
Select
VCASH Master Agent/Instructor Training Jun 30 2012 10:00AM - Jun 30 2012 2:30PM
The Training Center Umuahia, Abia Approved
Select
VCASH Master Agent/Instructor Training Jun 9 2012 10:00AM - Jun 16 2012 3:00PM
Crunchies Food, 79 Mbari Road, Ikenegbu Owerri, Imo Approved
Select
VCASH Master Agent/Instructor Training Jun 2 2012 10:00AM - Jun 2 2012 3:30PM
The Don''s Suites, # 7 Ibom Layout, Calabar, Cross River Approved
Select
VCASH Master Agent/Instructor Training Jul 14 2012 10:00AM - Jul 14 2012 2:30PM
The Event Place Nsukka, Enugu Approved
Select
VCASH Master Agent/Instructor Training Feb 25 2012 10:00AM - Feb 25 2012 2:00PM
Netron Computers & Cybercafe, 10 Ogunu Rd, Warri Warri, Delta Approved
Select
VCASH Master Agent/Instructor Training Feb 11 2012 10:00AM - Feb 11 2012 2:00PM
CRUNCHIES FOOD, 79 MBARI STREET, IKENEGBU Owerri, Imo Approved
Select
VCASH Master Agent/Instructor Training Jul 1 2012 8:00AM - Dec 15 2013 3:00PM
Fastrak Computer Institute, 14 Market Rd, Rumuomas Port Harcourt, Rivers Approved
Select
VCASH Master Agent/Instructor Training Aug 11 2012 10:00AM - Aug 11 2012 2:30PM
Kate Cyber Cafe, 15 Benin Sapele Rd, Benin Cit Benin City, Edo Approved
Select
VCASH Master Agent/Instructor Training Apr 28 2012 10:00AM - Apr 28 2012 2:00PM
GELLY''S GARDEN & RESORT,3 SECRETARIAT RD, AROMA JU Awka, Anambra Approved
Select
VCASH Master Agent/Instructor Training
Onitsha Holiday Resort Hotels Ltd, Onitsha, Anambra
Select
Apr 15 2012 12:30PM - Apr 15 2012 4:30PM Approved
Record (1..16)
APPENDIX 2
PICTURES OF PAST VTN EVENTS