Download - Enshrine Business Plan
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Enshrine Business Plan
July 2008 rev 0
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Introduction
• Vision• Mission• Objective• Opportunity statement• Concept Description• Implementation Model• Plan• Model design• Key success factors
Our Vision ….
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Vision
• Engineering Africa’s growth
Our Mission ….
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Mission
To bring wealth to every woman & child by bringing water, electricity & wealth creation skills to communities through an unashamedly ethical group of companies
Objective ….
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Objective
• Develop a concept model for a sustainable village based on eco-friendly & perma-culture principles
• Implement a pilot project to prove the concept
• Develop the model for implementation
Opportunity statement….
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Opportunity statement
To engineer the growth of Africa so that Africa will become the power house of the world
To eradicate poverty & scarcity thinking in Africa
World Wide Wealth by 2025
Concept description ….
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Concept Description
• Modular design for a sustainable village that can be developed in a phased approach
• Basic elements of village:– Potable water supply, water & waste recycle– Agricultural activities based on permaculture
principles– Renewable energy resources– Residential, retail, tourism & techno-industry zones
Implementation ….More detail later ….
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Implementation model
• Core team
• Joint venture group of unashamedly ethical companies
• Each company to focus on their core skills
• Common infractructure
• Common marketing & logistics
• Common financing
Implementation ….
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Implementation model
Plan ….
Technical lead
Admin support
Financial lead
Marketing lead
Sustainable development
lead
Permaculture lead
Water lead
Stakeholder liaison lead
Training lead
Comms lead
Town planner lead
Architecture lead
Project Implementation
group
Infrastructure group
Engineering & design group
Training & development
group
Marketing & logistics group
Core Team
Team lead
Partnership team
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Plan
• Short term– Setup core team– Obtain finance– Setup support structure & infrastructure
• Medium term– Develop concept design– Identify pilot site/s– Conduct feasibility study
Plan – medium term ….
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Plan
• Medium term– Develop financial model– Final pilot site selection– Select partner for detail design &
implementation
• Long term– Detail design of pilot site– Implement pilot design
Plan – long term ….
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Plan
• Long term– Detail design of pilot site– Implement pilot design– Gather learnings from operational pilot site– Refine model design & implementation
methodology– Franchise model &/ implement further projects
Model design ….
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Model Design
• Insert sketch of model – techno village, residential, retail (selling own produce as well as surrounding areas), permaculture/agriculture, renewable energy, hubs of 5km radius, mixed income groups & skills,
Model design ….
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Model Design
Model design ….
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Model Design
• Principles for selection of modules:– Agriculture
• Sustainable food production• High value, low distribution cost value add
products• Permaculture principles• Organic cultivation methods• Least amount of impact on environment
Model design ….
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Model Design
• Principles for selection of modules:– Technology
• Virtual work environment – add value from where you are without having to travel
• Low to high entry level of skills• Ethical business approach
– Retail• Support local agriculture industry• Fairtrade principles
Model design ….
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Model Design
• Principles for selection of modules:– Residential
• Eco-friendly & sustainable building practices• Use local labour & materials• Low impact on the environment• Renewable energy sources & waste recycle
– Tourism & Recreation• Fairtrade principles• Support local communities• Eco-friendly
Model design ….
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Type of enterprises
• Agriculture (dependant on location)
– Organic food produce– Herbs & processed herbal products– Essential oil plant cultivation & processed
products– Wine, olive oil, bio-diesel cultivation &
processing– Meat, milk & cheese– Indigenous plants nursery
Model design ….
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Type of enterprises
• Technology services– Call-center (IT, HR, information services, etc)– IT solutions group (website design, support,
development)– Publishing house
Key success factors ….
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Key success factors
• Common values – unashamedly ethical
• Financial security
• International partnerships
• Political support & buy-in
• Community support & buy-in
• Effective transfer of skills
• Team spirit – honour individual core skills
Conculsion ….
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Conclusion
Model design ….