Download - eDay 2011 - Pete Williams - Deloitte
Online Business Innovation
Pete Williams
@rexster
@DeloitteDigital
September 2011
Deloitte Digital 2010
• Business Models
• Getting Going
• Learn by Doing
• Sustaining Innovation
Outline
Do you need a Beamer?
Lost in Translation
I’d Love Some Coke
Turning old businesses into new ones
6www.ezigrain.com.au
8.7 million tonne storage capacity500 staff
Seven export
terminals
112 silos Formed 1954
Specialists storage & handling of grain in bulk
Expanding services and geography in a deregulating industry
Annual turnover > A$150 millionNet assets > A$320 million
about
“Leading Australian Grain Business”
7www.ezigrain.com.au
eCommerce Observations:The Grain Industry
• Value chain includes 1000’s of businesses (growers)
• Grain is grown where people aren’t
• High-tech & information dependant
• Inputs and outputs are traded in an international competitive marketplace
• Includes financial services and logistics
• Increasing competition, choice and complexity
StrategicDrivers
8www.ezigrain.com.au
A Vertical Industry Portal for the Australian Grain Industry
Defend & Expand• Improve services• Increase efficiency• Broaden services
Grain IndustryDeregulationThreats andOpportunities
New EconomyThreats andOpportunities
VerticalIndustry
Portal
e-Commerce Strategy
9www.ezigrain.com.au
ezigrain Service Development:Approach
• Vision Statements– Everything for someone– Be an open book corporation– First mover advantage– (Useful) Content is king– Strength through partnerships– Create customers for life– Speed is God - Time is the Devil “Ready, Fire,
Aim”(Repeat)
10www.ezigrain.com.au
ezigrain Service Development
Bulk Handling Services• Access to the AusBulk and ABA
operational databases• Secure access to custom grain
transaction reports• Prices and price entry• Harvest information and tools
DataMart
Cube
ezigrainContent Authors
Content Management
System
Grain Industry Inform
ation
GrowersTraders
Grain Industry
ezigrain Brand & User Interface
April - Oct 2000
Interface
Promotion & PIN allocation commences
11www.ezigrain.com.au
12www.ezigrain.com.au
It still works today
Creating the Business Framework for Deloitte Digital
© 2007 Deloitte Touche Tohmatsu Ltd14 Sustaining Innovation in Large Organisations
Deliver Business Education in Aeroplanes - Prototype
Online Leadership Development
Morph it
Eat your own Dogfood - BCM on Smartphone
Prototype it and stick it on YouTube
Get up a Wordpress site and we are in Business
© 2011 Deloitte Touche TohmatsuDeloitte Digital website
DELOITTE DIGITAL.COM
DD BLOG DD on TWITTER DD on FACEBOOK
DD YAMMER NETWORK
Dedicated service sites
The blog will be migrated to the website, bringing all
of its followers with it.
Other social media elements will direct
followers to the site for more information
The website will display aggregate social media activity, and will include
links to collect new followers.
The website will link to service-specific sites
Yammer will continue to support internal
collaboration on a global scale
Get Connected and get nimble
• Top down strategy
• Executed by entrepreneurs
• Don’t bet the farm
• Learn by Doing
• Aim, Fire, Adjust
• It is not about planning, biz cases, risk and bureaucracy
• .. it is out think and out execute
• You ain’t seen nothing yet
Takeouts
© 2010
About Deloitte
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General information only
This presentation is provided as general information only and does not consider your specific objectives, situation or needs. You should not rely on the information in this presentation or disclose it or refer to it in any document. We accept no duty of care or liability to you or anyone else regarding this presentation and we are not responsible to you or anyone else for any loss suffered in connection with the use of this presentation or any of its content.
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