Download - Digital Public Relations
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DIGITAL PUBLIC RELATIONS
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A nest of perceptions
A brand is not tangible It is a nest of perceptions, and
each person thinks differently about the brand
Perceptions are based on the messages that he/she has filtered about the brand.
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Services
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Case Studies
Using online PR
DIGITAL PUBLIC RELATIONS
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Case Study: Chuck the Eco Duck
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Search Results
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Chuck the Eco Duck Digital ContentLaunched 1 March 2009
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Case Study:
1,000 patrons/month
1,800 patrons/month
3,000 patrons/month
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Case StudyJanuary 2008
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Case Study: April 2009
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Case Study:
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Search Results – 2,550 hits
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Media Release search – 545 results
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Case Study:
Time
Qua
lity
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Case Study:
> 200 Clippings> 15 countries
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Case Study:
June 2007 – Nov 2008
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What we can do for you
Interactive content
DIGITAL PUBLIC RELATIONS
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Integrated Communications Strategy
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Drive Public Relations Efforts
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Stakeholders
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Traditional Tools
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New Media
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Media Pitching
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Media Releases
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Media Kits
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Populate Digital ContentWords, Images, Film, Interactivity
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Social Networking - Consumer Advantage
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Top 10 Tools
© 2009 – Illka Gobius | Digital PR Consultant
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Microblogging
© 2009 – Illka Gobius | Digital PR Consultant
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Bookmarking
© 2009 – Illka Gobius | Digital PR Consultant
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Video
© 2009 – Illka Gobius | Digital PR Consultant
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Photosharing
© 2009 – Illka Gobius | Digital PR Consultant
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Search
© 2009 – Illka Gobius | Digital PR Consultant
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Professional
© 2009 – Illka Gobius | Digital PR Consultant
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Professional
© 2009 – Illka Gobius | Digital PR Consultant
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Social
© 2009 – Illka Gobius | Digital PR Consultant
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Forums
© 2009 – Illka Gobius | Digital PR Consultant
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City/Regional/Weekly
© 2009 – Illka Gobius | Digital PR Consultant
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© 2009 – Illka Gobius | Digital PR Consultant
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Reviews
© 2009 – Illka Gobius | Digital PR Consultant
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DIGITAL PUBLIC [email protected]
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Skype: illkagobius
Tel +65 9105 8268