Design Driven InnovationHow design helps solving city challenges
Bart Ahsmann CLICKNL|DESIGN
DESIGN?
• developing solutions (it’s a process)
DESIGN IS ABOUT:
• developing solutions (it’s a process)
• products, services and systems (can be tangible and non-tangible)
DESIGN IS ABOUT:
• developing solutions (it’s a process)
• products, services and systems (can be tangible and non-tangible)
• integrating multiple domains (has a bridging capacity and goal)
DESIGN IS ABOUT:
Functionality
Aesthetics Ergonomics
Marketing
Strategy
Competition
MaterialsManufacturing
Reliability
Safety
Sustainability
UsabilityBehaviour
technology
people
business
CHALLENGES & SOLUTIONS
AED DRONE CONCEPT
www.alecmomont.com/projects/dronesforgood
RESCUE TIP BOARD
www.sparkdesign.nl/en/projects/rescue-tip-board-inflatable-life-raft
PLATFORM INFORMATION SYSTEM
www.edenspiekermann.com/projects/prorail-and-ns-dutch-railways
DESIGN DRIVEN INNOVATION?
DESIGN DRIVEN INNOVATION
• User centered
• Iterative process
• Co-creation
• Research based