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Reaching 250,000 Architects, Contractors and Construction Professionals for 60 Years
THE CONSTRUCTION INDUSTRY’S ONLY RESOURCE FOR BUILDING COSTS
2018 MEDIA PLANNER
2018 marks DCD magazine’s 60th anniversary serving the construction industry as the only publication focusing on building costs.
Highly trusted in the industry, DCD is the resource the construction professional turns to for building costs when they are planning and budgeting new buildings. Partnering with DCD at this time puts you in front of the people visualizing and choosing what they will be using in their upcoming projects.
Published bi-monthly, DCD targets a highly refined audience of 250,000 architects, contractors, facility managers and other industry professionals. No other publication has the reach of DCD.
Year after year DCD engages its reader with actual projects submitted by their peers and what it will cost to build that project in their city. No one does what DCD does.
Partner with DCD in 2018 and reach the building industry architect, contractor and other professionals in the building industry
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“DCD is one of the most highly respected magazines in the AEC industry, and partnering with DCD Magazine allows Bluebeam to reach an engaged community of design and construction professionals. No other construction magazine delivers such a highly targeted audience, and by taking advantage of online, email and print advertising, Bluebeam is able to engage directly with estimators, architects, specifiers, builders, and developers and keep Bluebeam’s solutions front-and-center.” – John McGuinness, Media Planner, Bluebeam, Inc.
DCD • DCD.COM • 800-533-5680
Partner with DCD in its 60th year in reaching the building professional planning and budgeting tomorrow’s buildings.
Targeted email blast, web banners and magazine advertisement all rolled together in one program to reach the construction industry as no other publication
DCD • DCD.COM • 800-533-5680
125,000 subcontractors
30,000 facility managers
33,000 architects and engineers
12,000 other construction professionals (design/build, estimators, construction management, subcontractors)
50,000 general contractors
DCD is well read and used by the industry. The project data is unique and can only be found in DCD. With DCD there is no cross over duplication between magazines. You stand out in DCD.
Visits 3,598
Duration of visit 4 min 25 sec
Page Views 69,188
Time Spent 211 hours
Zoom Clicks 10,566
Unique Readers 2,150
THE REACH OF DCD:
DIGITAL STATISTICS OF DCD MAGAZINE:
Do you get tired of hearing, “Oh, that isn’t included” or “If you would like to add banners it will cost this much” or “You want to send our readers an e-mail blast – sure it will only cost….” We don’t like to hear it either – so we don’t do it – everything is included when you advertise in DCD. We want your product or service out there and we do everything we can to make sure you reach your target.
Advertising in DCD includes: Advertisement in DCD magazine / Banner(s) on DCD.com
Targeted e-mail blast up to 15,000 DCD readers / Your banner on the monthly DCD ENews
2018 Rate Card #52Ad Size 1x 3x 6x Each ad includesFull Page $2,790 $2,670 $2,560 15,000 email, web banners, DCD ENewsJr. Page $2,100 $1,990 $1,910 10,000 email, web banners, DCD ENewsHalf Page $1,760 $1,680 $1,610 7,500 email, web banners, DCD ENewsThird Page $1,340 $1,280 $1,220 5,000 email, web banners, DCD ENewsFourth Page $1,030 $ 995 $ 955 3,000 email, web banners, DCD ENewsSixth Page $ 815 $ 780 $ 745 3,000 email, web banners, DCD ENewsAll ads are 4/color. Rate are net
1/2 Page Horz.
1/3 Page
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1/6 Page Vert.
1/4Page Vert.
1/3 Page Horz.
JuniorPage
1/2Page Vert.
1/4Page
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Third Page Sq. 4 3/4” x 4 3/4”Sixth Page Sq. 2 1/4” x 4 3/4”Half Page Horz. 7 1/4” x 4 3/4”Third Pg. Vert: 2 1/4” x 9 13/16”Quarter Pg. Horz: 4 3/4” x 4 1/2”
Third Page Horz. 7 1/4” x 3 1/16”Junior Page 4 3/4” x 6 1/2”Half Page Vert. 2 1/4” x 6 1/2”Sixth Pg. Horz: 4 3/4” x 2 3/16”Two Third Pg.: 4 1/2 x 9 13/16”
Page Bleed 8 1/2” x 11 1/4”Trim 8” x 10 3/4”Live Area: 7 1/8” x 9 3/4”Half Page Vert. 3 1/2” x 9 13/16”Quarter Pg. Sq. 3 1/2” x 4 3/4”
DCD • DCD.COM • 800-533-5680
Spread Bleed: 16 1/2” x 11 3/4”Spread Trim: 16” x 10 3/4”Live Area: keep live matter 1/2” from trim size
Bleed & Trim Sizes: Bleed size - 8 1/2” x 11 1/4” Trim size - 8” x 10 3/4”Printing Method: Offset Binding: Saddle-StitchedGraphics: Prefer Hi Resolution PDF’s (embed all fonts) TIFF, JPEG, or EPS files.Photos must be Hi Resolution, minimum 300 dpi, and built using CMYK.
Web Banner SpecificationsFiles Accepted: Rotating Banners JPEG, PNG, GIF, animated GIF, Stationary Banners JPEG, PNG, GIF, animated GIF, or SWF (flash)Maximum file size: 150KB
Advertising in DCD includes magazine, web banners and your email deployed to DCD readers!
Enewsletters 1-2 months 3-6 months 7-12 monthsDCD ENews $140 per month $130 per month $125 per monthDCD Tradewinds $155 per month $145 per month $135 per month
*Banners appear on DCD.com and on every project (over 1,700 projects) and the homepage of the DCD Archives.
When you sponsor an issue of DCD you receive: Back cover of print issue and the opening page of the digital issue
728 x 90 banner on each page of the digital issue of DCD
2 banners on DCD.com – homepage and 5 department pages
2 banners on DCD Archives – homepage and on every project (1,700+) in the DCD Archives
Top banner on the DCD ENews for 2 months
15,000 email blast to DCD readers
One issue $4,100 net 2 to 5 issues $3,900 net per issue All 6 issues $3,700 net per issue
DCD • DCD.COM • 800-533-5680
Sample E-mail
Sponsoring an issue of DCD magazine rolls everything into one dynamic voice to the industry.
DCD • DCD.COM • 800-533-5680
January/February 2018Focus: Construction TechnologyBonus Distribution: World of Concrete - Technology for ConstructionSpace Reservation: 12/7/2017Material Deadline: 12/11/2017
March/April 2018Designing for TodaySpace Reservation: 2/8/2018Material Deadline: 2/19/2018
May/June 2018Project DeliveryBonus Distribution: AIA ExpoSpace Reservation: 4/12/2018Material Deadline: 4/19/2018
July/August 2018Focus: EstimatingBonus Distribution: American Society of Professional EstimatorsSpace Reservation: 6/7/2018Material Deadline: 6/13/2018
September/October 2018Focus: Renovation/Adaptive Reuse/Tenant Build OutBonus Distribution: Metalcon, CONSTRUCTSpace Reservation: 8/12/2018Material Deadline: 8/19/2018
November/December 2018Focus: Sustainable ConstructionBonus Distribution: GreenBuild, ABX BostonSpace Reservation: 10/11/2018Material Deadline: 10/18/2018
2018 DCD Editorial Calendar