Download - Content Marketing
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What is ?
Content marketing is a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action.
Content Marketing
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Build TRUST
Generate Targeted Traffic
Increase Audience & Reach
Engage Audience
Increase on-the-spot Conversion
Build Connections & Relations
Provide Thought Leadership
Increase word of mouth
Help Prospects understand You
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Why Content Marketing?
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1. Research
& Plan
2. Create
3. Optimize
4. Promote&
Distribute
5. Measure
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83% 80% 80%
61%
39%
26% 23%
10% 7%
87%of B2B marketers use Social Media to distribute content.
CMI
How content is distributed?
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“Content” is KING.- By Bill Gates
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