Download - Comfort suites __wgv
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Comfort Suites at The World Golf Village
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Florida's First Coast of Golf 60 Second Commercial
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A Golf Destination Marketing CompanyEstablished in 1992"Golf Marketing Department":Jacksonville Amelia Island Ponte Vedra BeachSt. AugustineClay CountyFlagler County
FFCG's Regional Cooperation
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Your Membership Dues of $3,630 are part
of a $1.84 Million co-op Marketing Plan
Comfort Suites World Golf Village Booking Initiatives
Stay and Play booking capabilities on FFCG's websiteBook "rooms only" capabilities on FFCG's websiteNet Rate sharing with FFCG's 10 Preferred Tour Operators for booking stay and play packages.Comfort Suites World Golf Village's stay and play packages listed on the Visit Florida "Hot Deals" page, (rotating basis).
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Membership Enhancement Programs
Florida's First Coast of Golf's "Specials Program" 16 Consumer Golf ShowsGolf Package Link added to your websiteSocial Media announcements Co-op promotions - Media, FAMS, Sweepstakes
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Comfort Suites - World Golf Village
Digital Marketing through FFCG
Florida's First Coast of Golf's web page
Florida's First Coast of Golf's e-vacation brochure
Florida's First Coast of Golf's Email BlastJanuary FFCG 2013 & GolfSwitch October 2012
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Distribution Points Jacksonville International AirportI-95 Yulee Welcome Center I-75 Lake City Welcome CenterFlagler Welcome CenterSt. Augustine Welcome CenterAmelia Island Welcome CenterVisit Jacksonville Welcome CenterClay County Welcome Center Special area events NxtBook (electronic version)
2013-14 Vacation Brochure
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Advertising & Marketing
www.Florida-Golf.org
New Website with SEO StrategyDigital Marketing CampaignPaid SearchGolf.comGolfweek.comEmail Marketing CampaignTo FFCG list of 51,000To dedicated targeted listsPrint CampaignGolfGolf DigestPromotionsJaguarsMich Ultra Sports IllustratedTV/PRPLAYERS CampaignThe China Travel Channel
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Digital Agency Website Management
www.Florida-Golf.org
Implementing & Configuring Custom Google Analytics Tracking Implementation of Paid Search Campaign Email MarketingDaily Maintenance & Optimization of CampaignsMedia Research & AnalysisGeo-Targeted, Local Search StrategiesRetargeting CampaignsDisplay, Blog, Rich Media & Mobile Advertising Social Media PagesSocial Media GuidelinesSocial Media Monitoring
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Responsive Design
28% of all visitors access site utilizing mobile devices
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2011-12 YTD Total = 7872012-13 YTD Total = 2409 +206%
From FFCG's website to Your Booking Landing Pages
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Family Friendly link on Florida's First Coast of Golf's website
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Golf Package Button on YOUR website www.ameliahotel.com/amelia-island-vacation-en.html
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SportsIllustrate
dSweepsta
kes
2 million circulation26,723 entries
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International Efforts
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THE PLAYERS TV Spot
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Purchased Schedule for Each Market
Post Buy$39,479.36 purchased, final buy came in at $37,238.54 or a 6.1% savings.204 spots purchased, 252 aired. 19% in bonus spots.3% increase over planned GRPs
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Florida's First Coast of Golf is
YOUR Trusted Source for Golf Travel
Planning
In Closing