Download - Climate Change and Innovation
![Page 1: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/1.jpg)
![Page 2: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/2.jpg)
Entrepreneurship&
Innovation
July 14th, ParisFrans Nauta
![Page 3: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/3.jpg)
Entrepreneurship&
Innovation
July 14th, ParisFrans Nauta
@fnauta
![Page 4: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/4.jpg)
Update
• How was it so far?
• What have you read?
• Who has already started a business?
• Who has a great idea for a business?
• Who has studied innovation?
![Page 5: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/5.jpg)
• More short coffee/comfort breaks
• Very intense/long days - want more brainstorming
• More informal time with the lecturers
• Use other methods to re-inforce knowledge - not just powerpoints
• More interaction with lecturers
![Page 6: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/6.jpg)
1. The case for the entrepreneur
2. Why the best ideas don't win
3. Dynamics of Innovation
4. Clusters
5. Innovation Ecosystems
6. The Entrepreneur & Business models
![Page 7: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/7.jpg)
1The case for the
entrepreneur
![Page 8: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/8.jpg)
![Page 9: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/9.jpg)
How all big companies start
![Page 10: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/10.jpg)
How all big companies start
![Page 11: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/11.jpg)
![Page 12: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/12.jpg)
Where in your life have you truly tried to make a
difference?
![Page 13: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/13.jpg)
Policy Maker Environment Agency Amsterdam
Political assistant deputy major Amsterdam
Ministry Environmental Protection
ORIGIN
Knowledgeland
Art House Cinema Kriterion
University
PM Office
Consulting Writing
![Page 14: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/14.jpg)
Entrepreneur(ial)
~ORIGIN early 19th cent. from French, from entreprendre ‘undertake’
~one who organizes, manages, and assumes the risks of a business or enterprise
-ial: ~not afraid to undertake a challenge
➡ You can be entrepreneurial everywhere
![Page 15: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/15.jpg)
Small effort...
![Page 16: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/16.jpg)
Small effort...
![Page 17: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/17.jpg)
Small effort...
![Page 18: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/18.jpg)
Small effort...
![Page 19: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/19.jpg)
Small effort...
...huge result
![Page 20: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/20.jpg)
Innovator's Dilemma
Large companies overlook disruptive innovation because they:
• Optimize their current technology
• Listen to their customers
• Search for higher added value
![Page 21: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/21.jpg)
![Page 22: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/22.jpg)
![Page 23: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/23.jpg)
2Why the best
ideas don't win(not even in the market)
![Page 24: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/24.jpg)
![Page 25: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/25.jpg)
Dvorak-keyboard
![Page 26: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/26.jpg)
![Page 27: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/27.jpg)
![Page 28: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/28.jpg)
![Page 29: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/29.jpg)
![Page 30: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/30.jpg)
![Page 31: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/31.jpg)
![Page 32: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/32.jpg)
Five success factors
1. Comparative advantage
2. Compatibility
3. Complexity
4. Testability
5. Visibility
![Page 33: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/33.jpg)
Five success factors
1. Comparative advantage
2. Compatibility
3. Complexity
4. Testability
5. Visibility
![Page 34: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/34.jpg)
Some people like change
![Page 35: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/35.jpg)
Some people like change
2%innovators
14%early adopters
34%early majority
34%late majority
16%laggards
source: Everett Rogers, 2001
![Page 36: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/36.jpg)
Some people like change
2%innovators
14%early adopters
34%early majority
34%late majority
16%laggards
source: Everett Rogers, 2001
![Page 37: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/37.jpg)
...some people don't
Nerds
Visionairy
Pragmatic Conservative
Sceptic
{
'Valley of Death'
![Page 38: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/38.jpg)
3Dynamics of Innovation
![Page 39: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/39.jpg)
Innovation is a Puzzle
![Page 40: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/40.jpg)
Innovation is a Puzzle
![Page 41: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/41.jpg)
Faster faster faster?1873 1882 1899
![Page 42: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/42.jpg)
Faster faster faster?
1989 2001 2010
1873 1882 1899
![Page 43: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/43.jpg)
DominantDesign
![Page 44: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/44.jpg)
Assignment
• Group of 5 to 6 students
• Choose a great, failed eco innovation
• Analyse it with Rogers 5 factors
• Analyse it in terms of Dominant Design
![Page 45: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/45.jpg)
1. The case for the entrepreneur
2. Why the best ideas don't win
3. Dynamics of Innovation
4. Clusters
5. Innovation Ecosystems
6. The Entrepreneur & Business models
![Page 46: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/46.jpg)
4Clusters
![Page 47: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/47.jpg)
Clusters
• Enough resources and competences amass and reach a critical threshold;
• Giving it a key position in a given economic branch of activity;
• With a decisive sustainable competitive advantage over other places, or even a world supremacy in that field.
![Page 48: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/48.jpg)
Clusters
• Enough resources and competences amass and reach a critical threshold;
• Giving it a key position in a given economic branch of activity;
• With a decisive sustainable competitive advantage over other places, or even a world supremacy in that field.
"There are no low-tech industries,only low-tech firms"
![Page 49: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/49.jpg)
![Page 50: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/50.jpg)
Fred Terman @ Stanford
![Page 51: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/51.jpg)
![Page 52: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/52.jpg)
![Page 53: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/53.jpg)
![Page 54: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/54.jpg)
![Page 55: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/55.jpg)
A secret history of Silicon Valley:www.steveblank.com
![Page 56: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/56.jpg)
![Page 57: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/57.jpg)
![Page 58: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/58.jpg)
![Page 59: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/59.jpg)
![Page 60: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/60.jpg)
SCUOLA INTERNAZIONALE DI LIUTERIA A. STRADIVARI
• 1938 founded
• 1950: 6 students
• 2008: 150 students
- 30 South-Korea
- 26 Japan
- 6 China
- 3 Taiwan
![Page 61: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/61.jpg)
5Innovation Ecosystems
![Page 62: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/62.jpg)
regional socio-economic & cultural context
knowledge usage
customers suppliers
partners competitors
industry
policyexchange knowledge &
people
(inter)national context
national innovation system
national policy
European Union
international organisations
other regions
knowledge development
knowledgeexchange labour market
research education
![Page 63: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/63.jpg)
regional socio-economic & cultural context
knowledge usage
customers suppliers
partners competitors
industry
policyexchange knowledge &
people
(inter)national context
national innovation system
national policy
European Union
international organisations
other regions
knowledge development
knowledgeexchange labour market
research education
1
![Page 64: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/64.jpg)
regional socio-economic & cultural context
knowledge usage
customers suppliers
partners competitors
industry
policyexchange knowledge &
people
(inter)national context
national innovation system
national policy
European Union
international organisations
other regions
knowledge development
knowledgeexchange labour market
research education
1
2
![Page 65: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/65.jpg)
regional socio-economic & cultural context
knowledge usage
customers suppliers
partners competitors
industry
policyexchange knowledge &
people
(inter)national context
national innovation system
national policy
European Union
international organisations
other regions
knowledge development
knowledgeexchange labour market
research education
1
2
3
![Page 66: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/66.jpg)
regional socio-economic & cultural context
knowledge usage
customers suppliers
partners competitors
industry
policyexchange knowledge &
people
(inter)national context
national innovation system
national policy
European Union
international organisations
other regions
knowledge development
knowledgeexchange labour market
research education
1
2
3
4
![Page 67: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/67.jpg)
regional socio-economic & cultural context
knowledge usage
customers suppliers
partners competitors
industry
policyexchange knowledge &
people
(inter)national context
national innovation system
national policy
European Union
international organisations
other regions
knowledge development
knowledgeexchange labour market
research education
1
2
3
4
5
![Page 68: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/68.jpg)
regional socio-economic & cultural context
knowledge usage
customers suppliers
partners competitors
industry
policyexchange knowledge &
people
(inter)national context
national innovation system
national policy
European Union
international organisations
other regions
knowledge development
knowledgeexchange labour market
research education
1
2
3
4
5
![Page 69: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/69.jpg)
regional socio-economic & cultural context
knowledge usage
customers suppliers
partners competitors
industry
policyexchange knowledge &
people
(inter)national context
national innovation system
national policy
European Union
international organisations
other regions
knowledge development
knowledgeexchange labour market
research education
1
2
3
4
5
![Page 70: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/70.jpg)
regional socio-economic & cultural context
knowledge usage
customers suppliers
partners competitors
industry
policyexchange knowledge &
people
(inter)national context
national innovation system
national policy
European Union
international organisations
other regions
knowledge development
knowledgeexchange labour market
research education
1
2
3
4
5
![Page 71: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/71.jpg)
regional socio-economic & cultural context
knowledge usage
customers suppliers
partners competitors
industry
policyexchange knowledge &
people
(inter)national context
national innovation system
national policy
European Union
international organisations
other regions
knowledge development
knowledgeexchange labour market
research education
1
2
3
4
5
![Page 72: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/72.jpg)
regional socio-economic & cultural context
knowledge usage
customers suppliers
partners competitors
industry
policyexchange knowledge &
people
(inter)national context
national innovation system
national policy
European Union
international organisations
other regions
knowledge development
knowledgeexchange labour market
research education
1
2
3
4
5
![Page 73: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/73.jpg)
regional socio-economic & cultural context
knowledge usage
customers suppliers
partners competitors
industry
policyexchange knowledge &
people
(inter)national context
national innovation system
national policy
European Union
international organisations
other regions
knowledge development
knowledgeexchange labour market
research education
1
2
3
4
5
![Page 74: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/74.jpg)
regional socio-economic & cultural context
knowledge usage
customers suppliers
partners competitors
industry
policyexchange knowledge &
people
(inter)national context
national innovation system
national policy
European Union
international organisations
other regions
knowledge development
knowledgeexchange labour market
research education
1
2
3
4
5
![Page 75: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/75.jpg)
regional socio-economic & cultural context
knowledge usage
customers suppliers
partners competitors
industry
policyexchange knowledge &
people
(inter)national context
national innovation system
national policy
European Union
international organisations
other regions
knowledge development
knowledgeexchange labour market
research education
1
2
3
4
5
![Page 76: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/76.jpg)
Some lessons learned
![Page 77: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/77.jpg)
"All happy families are alike; each unhappy family is unhappy
in its own way."
![Page 78: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/78.jpg)
"All happy families are alike; each unhappy family is unhappy
in its own way."
clusters
![Page 79: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/79.jpg)
"All happy families are alike; each unhappy family is unhappy
in its own way."
clusterscluster
![Page 80: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/80.jpg)
Europe is lagging
• Very late to the game (1951!)• Tenure 12 months pay to comfortable• National instead of EU science competition• Funding fundamental research dominates• Innovation arena dominated by big players
- To many subsidies
- To much red tape
• Flawed regulatory framework- Bankruptcy laws
- VC tax incentives (SBIC)
![Page 81: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/81.jpg)
In general, knowledge is the under-utilized resource in innovation ecosystems
![Page 82: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/82.jpg)
In general, knowledge is the under-utilized resource in innovation ecosystems
![Page 83: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/83.jpg)
In general, knowledge is the under-utilized resource in innovation ecosystems
It's the raison d'etre of Climate-KIC
![Page 84: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/84.jpg)
Ingredients to look for as entrepreneur
• Constant high talent-flow
• Highly specialized knowledge
• Rising tide market
• Effective incubator
• Venture Capital
• Sophisticated demand
• Regulatory environment
![Page 85: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/85.jpg)
6Some lessons as
Entrepreneur
![Page 86: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/86.jpg)
Some lessons as entrepreneur
![Page 87: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/87.jpg)
Some lessons as entrepreneur
• You really have to believe
• Your team is crucial
• You need to be flexible & pivot
• Don't forget to ask for money
• Find a mentor
• Find a scalable business model
![Page 88: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/88.jpg)
Some lessons as entrepreneur
• You really have to believe
• Your team is crucial
• You need to be flexible & pivot
• Don't forget to ask for money
• Find a mentor
• Find a scalable business model
![Page 89: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/89.jpg)
Some lessons as entrepreneur
![Page 90: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/90.jpg)
Some lessons as entrepreneur
• You really have to believe
• Your team is crucial
• You need to be flexible & pivot
• Don't forget to ask for money
• Find a mentor
• Find a scalable business model
![Page 91: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/91.jpg)
Negotiate at the Gate
![Page 92: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/92.jpg)
Law of Hurry
You
Them Hurry
NoHurry
HurryQuickDeal
let themDance
NoHurry
they makeyou Dance
Not muchhappening
![Page 93: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/93.jpg)
Less is more
![Page 94: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/94.jpg)
Know your market
![Page 95: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/95.jpg)
Video
• - 18:30
• 29:03 - 37:00
![Page 96: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/96.jpg)
Excellent resources
• Stanford Technology Ventures Program podcast (also video)
• WIRED Y-combinator article
• www.steveblank.com
• Techcrunch.com
• FastCompany.com
• WIRED.com
![Page 97: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/97.jpg)
Next steps
• Move to Wageningen
- Work on your ideas
- Use the Delft session (21rst)
• Send me your business plan (without NDA's )
• We meet the 28th
• If you have started a company, you can apply for the sales masterclass 1rst-2nd November
![Page 98: Climate Change and Innovation](https://reader033.vdocuments.site/reader033/viewer/2022042613/544667c1b1af9ff43a8b4601/html5/thumbnails/98.jpg)
Good luck!
Thanks for your attention