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Introducing
Census Business Builder:
Small Business and
Regional Analyst EditionsBusiness Information Resources for Small Business
Owners, Regional Planners, and Others
North Jersey Transportation Planning AuthorityMonday, March 21, 2016
Presented by:Andrew W. Hait
U.S. Census Bureau
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A Change in Customer Focus
Serving our customers
“Power Users” vs Others
Underserved customers
Small businesses and entrepreneurs
Regional Planning groups
Ongoing tool changes
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Census Business Builder
Guiding Principles
Easy to use
Customer focused
Census data and more
Leverage existing Census investments and current technologies
Free
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CBB Home Pagehttp://www.census.gov/data/data-tools/cbb.html
https:/cbb.census.gov/sbe/
https:/cbb.census.gov/rae/
Key Features: Tool Links
Flyers, Fact Sheets, FAQs, Help, Tutorial and Promo Videos
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SBE Next Steps - Quarterly Updates
Audience expansion More B-to-C businesses, then B-to-B’s
Content expansion Additional demo and econ characteristics
(from Census)
Additional 3rd party data
Functionality expansion Compare feature, dashboard, time series
“Add your own data” and mobile support
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Leveraging CBB: Introducing
the Regional Analyst Edition
Aka the “Chamber of Commerce Edition”
Same demographic and economic data as SBE
Differences: Economic data by sector
Region boundary selection & data aggregation
View data on the map for region components
Regional Profile reports (summary and components)
Beta released: January 2016
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RAE Next Steps - Quarterly Updates
Audience expansion 3-digit NAICS detail
Region built from Cities/Towns
Content expansion Additional demo and econ characteristics
(from Census)
Additional 3rd party data
Functionality expansion Dashboard, time series
“Add your own data” and mobile support
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Closing
Easy to use?
Is it? Send us feedback!
Customer focused?
Pass the word to your friends and colleagues
Census data and more?
What else should we add? (Or delete?)
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Questions?