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Building a data hygiene toolkit
Discover the building blocks for developing a data quality strategy
Build a culture of data quality excellence
Enhance your customer experience and satisfaction
Reduce costs associated with poor data quality
Eliminate employee rework
Trust that you’re making business decisions based on accurate data
Determine those individuals that enter
and use data
Assign roles and responsibilities in
coordination to short- and long-term
priorities
Define success and metrics to measure
key performance indicators
Don’t neglect the data already in your
database. It’s important to check the data
you already have for standardization and
accuracy.
Validate addresses, emails, and phone
numbers before they enter your
database.
Append third-party information like
demographic or firmographic data for
real-time marketing and business
intelligence.
Keep in mind: It’s better to keep up with good data than
catch up with bad data!
Let’s get started!