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From Idea to $5000 a Month in 5 Months
What I learned building
baremetrics.io
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baremetrics.io
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demo.baremetrics.io
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Brief History
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IDEA
October 14
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LAUNCHED
November 14
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Month 1
TIMELINE$0
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Month 2
TIMELINE$1000 + 21
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Month 3
TIMELINE$1650 + 30
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Month 4
TIMELINE$3200 + 64
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Month 5
TIMELINE$5300 + 94
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Month 6
TIMELINE
$8300 + 125
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IN 1 YEAR
SILICON VALLEY CRYSTAL BALL
$4,100,000 + 65,000
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5Takeaways
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Build what you need, not what you think others need
🔖
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You have a problem. Chances are you’re not
a unicorn.
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Worst case: You solved your own
problem.
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Charge from day one
🔖
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All those product validation tips?
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Bogus.
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There is only one type of validation.
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Money.
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Charging money shouldn’t be scary.
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Saving someone time or money or creating value?
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Charge for it.
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Think it’s not ready? Chances are, it is.
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Stop trying to attain the perfect
product
🔖
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“If you are not embarrassed by the first version of your product,
you’ve launched too late.”
Reid Hoffman, LinkedIn
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First version of Baremetrics?
• Half the metrics • Forced stats in to calendar months • No deep-diving in to data • Updated once per day
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First $2,000 of MRR came from that
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Bought time to learn the intricacies of the
problem I was solving
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2 months after launch: Rebuilt from scratch
Result: Doubled MRR
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Ship fast Ship frequently
🔖
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8 days of design & development
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Spread across 30 days of juggling clients, 2 other SaaS
products and international travel for 10 days
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Ship it fast: you have no excuse.
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After you ship it fast, keep shipping it fast
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Shoot for small pieces of larger
features
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Price for the customers you
want
🔖
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$9 customer is an entirely different
customer than $99
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Focus on customers that aren’t price
conscious
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General Rule
If the businesses you target don’t charge much money, don’t expect to make much
money from them.
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1. Build what you need
2. Charge from day one
3. Stop trying to attain perfection
4. Ship fast & frequently
5. Price for customers you want