B R A N D A D V O C A T E M A R K E T I N G

BAM ManualObjective• Planning, execution & material support for pre-

approved, turnkey LSM programs to be executed at the restaurant level

Areas of Focus• Business Outreach• School Outreach • Community Events & Outreach

Effective BAM Execution• Locally Driven• Consistent, Ongoing Execution• Evaluate & Adapt

1