Download - Advance Et Proof Of Concept Presentation 2
The Advance e-TrainingExperience
Edited Concept
Launch Presentation
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Welcome and Introductions
The Team
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Welcome and Introductions
Agenda
Background
Our vision and challenges
Business and personal benefits
Bringing the vision to life
Creating the content and the academy community
Next steps
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Our Vision
Background
World changing fast
More demanding – less time, less money
Developing sales skills critical to all organisations …
Without sales there is no business
Advance passionate about supporting business growth
– especially B2B
Been investigating new strategies to empower the sales community
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Our Vision
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Our Vision
Vision
Multidimensional e-training experience
Classroom transformed to online
Benefits of the physical classroom
Additional benefits delivered, enabled by
today’s technology
Fully featured LMS
Online/offline mentoring and coaching
Global social and business networking
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The Challenges
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The Challenges
To replicate the classroom experience
Deliver the assignment
Allow feedback and discussion
Monitor progress and access success
“Words of wisdom”
A-ha! Moments
Storytelling
Team debate, group interaction and questions
Broader dialogue around the subject
Use of tools and templates
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Business and
Personal Benefits
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Financial and Lifestyle Benefits
Employers
Make cost and admin savings
Keep field-based people on the road
Actively support the green agenda
Compelling ROI
Employees
Save travel time (field-based people)
Work at times that suit them
Influence their own personal development
Sales skills that people can deploy immediatelyCOMMERCIAL IN CONFIDENCE
Opportunities for You
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Large organisations- own-branded academies for your people
Associations- own-branded academies for your members
SMEs, micros and individuals- low cost, 24/7 access to content
Associates- sales development and account management- enhancements to the experience- supporting services (e.g. mentoring, coaching)
Content partners- sales and non-sales related content provision- competitive content- licensed content
Opportunities for You
Depends on who you are, why you came …
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Delivering your ROI
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Return On Investment
The ROI case is compelling
Effectiveness
Individual’s learning time down 40 - 60% Individual learner satisfaction up 30 - 85% Knowledge retention up 25 - 75% Consistency of learning up 25 - 80% Consistency of delivery 100%
Cost Cost of provision down 30 - 80%
Elapsed time Time to train a group down by 95%
e-Training versus e-learning The above ROI summaries are based on e-learning cases The Advance e-Training Experience will beat these results
Main sources of information above: Karl M Kapp, e.learning age, THINQ
Return On Investment
The ROI case is compelling
Ernst & Young condensed 2,900 hours ofclassroom training into 700 hours web,200 hours distance and 500 hours classroom– a 35% cost and 52% time saving (Hall 2000)
BT delivered e-business training to 23,000employees in 3 months at a cost of £5.9m,compared to £17.8m over 5 years for classroom training – a 67% cost saving and a 95% elapsed time saving! (Taylor 2002)
What’s the biggest pay-off?
The impact on business speed and agility delivered by using e-training strategically to facilitate change and growth
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Bringing the Vision to Life
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• Changing consumer perceptions of e-training
From – Dull, boring, isolating, lonely, disappointing
• Emulate positive perceptions from classroom;Inclusive, exciting, collective, interactive
• Ensure the course content is clearly absorbed and retained
• Create e-training that is completely immersive
• Create e-training that requires minimal instructions for use!
Key issues for us….
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Construction of the
Platform
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Features
Our Platform – Artes181
What is it?
Infrastructure, intellectual property, training needs analysis, resource centre, community support, development and progress recording …
In sum, a repository for sales skills training – and much more
What does it do?
Provides a sales academy that helps people identify their training needs
Delivers world class and accredited sales skills training online or on the move
Offers ability to brand, customise and add to content
Which means that you have:
Access to £1m intellectual property, an infrastructure and hosting for the cost of a few days’ project management, branding and low priced training modules
Ability to add SCORM-compliant content to reflect your values, culture and needs
Best of breed sales skills e-training
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Features
Multimedia
Video
Animation
Audio
Text
LMS
Online/offline mentoring and coaching
Social and business networking
Collaborative learning
24/7
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Functions
We have a mass of IP to transform:
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Multidimensional interaction
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The Technical Platforms
LMS
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Examples of the Advance LMS
What it will look like
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Creating the Community
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Community to drive cross sell and up sell
Public content
EXPERT
authored
MEMBER content
COMMUNITY
authored
PERSONAL content
SELF
authored
CONTENT RISES TO THE EXPERT LEVEL
External Environment Personal EnvironmentInternal Environment
Personal levelControl
Customisation
Creation
Privacy
RSS feeds
Widgets
Records
Blog
File-store
Learning Modules
Expert levelCompetition
Ecommerce
Case studies
Expert content
Downloads
Advertising
Sponsorship
Licensing
Affiliation and referrals
Learning Resources
Community LevelCollaboration
Confidentiality
Co-operation
Contexts
Discussions
Participation
Polls and surveys
Blogs
Project Spaces
Learning Spaces
PR
EF
ER
EN
CE
FIL
TE
RP
RO
FIL
E F
ILT
ER
RESOURCES SELECTED FOR THE PERSONAL LEVEL
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Synchronous
Asynchronous
Unsupported Supported
Pastoral and technical
subject matter
Basic
Premium
• Unsupported DIY learning
• Off the shelf
• One size fits all
• Just-in-time
• Low cost
• Video-conferencing
• Instant messaging to tutor
• Face-to-face
• Forums for discussion
• Web-quests
• Resource building e.g. wiki
• Email support
• Service Level Agreement
Students supporting each other
e.g. “the coffee room”
Online = twitter / facebook /IM etc.
OR OUR social learning platform
Offline = however they choose
Support for trainees
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Instructional Design
Instructional Design Theory
Gagnes 9 events of instruction
Maslows Hierarchy of needs
Blooms taxonomy
Etienne Wenger community of practice
Honey & Mumford learning styles
Cable & Whiteheads cohesion model
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Support on the move
m-Training
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Mobile usage ubiquitous with daily life
Klopfer et al (2002) identified 5 properties
of mobile devices support learning
1. Portability
2. Social Interactivity
3. Context Sensitivity
4. Connectivity
5. Individuality
Supporting Mobile applications
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Sign in Topic review Past entries
Users have individual
accounts, linking to the already
developed elearning
applications
for computer based learning
Topics can be reviews either at
the start of the application or
whilst inputting information.
The mobile phone allows
constant access to the learning
content while users are away
from their computers
Users can review past entries
in order to monitor their own
progress. Further
developments here would allow
employers to monitor users
progress to establish that the
sales process is being
performed correctly.
Features of Advance Performance Support
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Over to you..Have a go!
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Our Future Plans
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Phased development covering all selling skills,
sales and sales process management
Future Plans
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Spring 2011 – Foundation Programme
Future Plans
Phase 1 – Key verbal skills
Embryonic Community
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Autumn 2011 – Winning the Sale
Future Plans
Phase 2 – Add key planning skillsCOMMERCIAL IN CONFIDENCE
Thriving
Community
From Winter 2011
The Way Forward
Phase 3 – 20+ modules completedCOMMERCIAL IN CONFIDENCE
Thriving
Community
Then – over to you
Future Plans
Slide 39Further developments guided by client needsCOMMERCIAL IN CONFIDENCE
Future Plans
Bespoke modules and programmes
Train the trainer facilitators’ guides
Deal planning, account planning and problem solving models
Downloadable apps
Sales management, sales process management programmes
Multi-lingual versions as dictated by demand
Accredited diplomas and master classes – CPD
We have a mass of IP to transform:
And more – by end 2012, we plan to be at the centre of
the most comprehensive sales e-training community
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Summary so far
The sum of the parts …
collaborationCOMMERCIAL IN CONFIDENCE