Download - Absolute Ski & Snowboards Shop
Transcript
![Page 1: Absolute Ski & Snowboards Shop](https://reader036.vdocuments.site/reader036/viewer/2022081603/559351f31a28abdb028b4675/html5/thumbnails/1.jpg)
Robin Aguilar
Jayson Alexander
Rui Cao
Luye Qian
March 29, 2010
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Industry Overview
Competitive Industry
Vancouver Olympics
Weather Dependent
![Page 3: Absolute Ski & Snowboards Shop](https://reader036.vdocuments.site/reader036/viewer/2022081603/559351f31a28abdb028b4675/html5/thumbnails/3.jpg)
Features
High quality products
Online community
Targets all ages
Up to date on latest trends
In store and online
![Page 4: Absolute Ski & Snowboards Shop](https://reader036.vdocuments.site/reader036/viewer/2022081603/559351f31a28abdb028b4675/html5/thumbnails/4.jpg)
Goals
Major shop in Aspen, CO
Strive to supply high quality
products
Maintain high customer
satisfaction
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Business
In shop and online sales
Equipment and apparel
Excellent customer service
Aspen, CO
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Industry Key Players
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Competitor Analysis
Strengths
• Established name
• Strong customer basis
• Professional design
Weaknesses
• Sell through retailers
• Loss of interaction with customers
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Burton
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Atomic
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The North Face
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REI
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Absolute Ski & Snowboard
![Page 13: Absolute Ski & Snowboards Shop](https://reader036.vdocuments.site/reader036/viewer/2022081603/559351f31a28abdb028b4675/html5/thumbnails/13.jpg)
![Page 14: Absolute Ski & Snowboards Shop](https://reader036.vdocuments.site/reader036/viewer/2022081603/559351f31a28abdb028b4675/html5/thumbnails/14.jpg)
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Conclusion
High quality products
Quality customer service
Aspen, CO