Download - 8. how films_use_stars
![Page 1: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/1.jpg)
How films use stars
OBJECTIVES
To understand how film studios capitalise on the success of certain actors and use them to
market movies more effectively
![Page 2: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/2.jpg)
Tom Cruise
Johnny Depp
Robin Williams
Samuel L. Jackson
Eddie MurphyTom Hanks
Harrison Ford
Morgan Freeman
Bruce Willis
Michael Caine
![Page 3: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/3.jpg)
Box Office Mojo
![Page 4: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/4.jpg)
What is a star?
• A star is more than just an actor• The star may refer to someone who is famous
for acting well in a film• The star may also refer to someone who
outshines film and becomes famous regardless of the quality of the film
![Page 5: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/5.jpg)
Hollywood is full of stars
• The term ‘star’ can be overused• How do you know who is a ‘star’ and who is
merely a star?
![Page 6: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/6.jpg)
Stars and Marketing
• Name on the poster?• No name on the poster?• Look at Tom Cruise
![Page 7: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/7.jpg)
Top Gun (1986)
![Page 8: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/8.jpg)
Cocktail (1988)
![Page 9: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/9.jpg)
Days of Thunder (1990)
![Page 10: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/10.jpg)
Mission Impossible (1996)
![Page 11: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/11.jpg)
MI: Ghost Protocol (2010)
![Page 12: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/12.jpg)
Ocean’s Eleven
• A star vehicle – designed specifically to show off a group of actors
• In the 1950s, the Rat Pack (as they were called):
• Frank Sinatra, Peter Lawford, Dean Martin, Sammy Davis Jr (plus others)
• In the 2000s, a new generation of Hollywood stars
![Page 13: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/13.jpg)
The 1950s
![Page 14: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/14.jpg)
Ocean’s Eleven – 2000s
![Page 15: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/15.jpg)
George Clooney
• Appears at number 91 on the BoxofficeMojo list.
![Page 16: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/16.jpg)
![Page 17: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/17.jpg)
Cameos
• A cameo is an uncredited appearance in a film• Usually for a short period of time• May be playing themselves• Does not appear on the production credits• Does not appear on the poster
Famous cameos: Tom Cruise in ‘Tropic Thunder’ and Stan Lee in Marvel comics adaptations; also Michael Jackson as Agent M in ‘Men In Black II’
![Page 18: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/18.jpg)
Celebrity Production/Endorsement
• Celebrities start production companies• Their films become the star attraction• “A Steven Spielberg Production” (he didn’t
direct it, but everyone is still going to see it)• Or celebrity directors:• Clint Eastwood, Ben Stiller, David Schwimmer,
Quentin Tarantino
![Page 19: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/19.jpg)
![Page 20: 8. how films_use_stars](https://reader033.vdocuments.site/reader033/viewer/2022061104/54061aad8d7f729b768b51ac/html5/thumbnails/20.jpg)
Your exam
FM2
PRODUCERS AND AUDIENCES
WORTH 60% of your AS Grade.