Where are we going?
Hints and trends in the online recruiting world
The landscape ‘out there’
The recession drags on…but we’ve bottomed out
Social media is ‘sexy’ 5 applicants for every job Lack of certain types of candidates Employers hesitant to ‘staff up’
The landscape ‘inside’
100,000+ job boards worldwide Job posting prices are commoditized Many sites’ technology is ‘behind the
curve’ More seekers than jobs Competition from social media Rise of aggregators
What people said
3 discrete groups of respondents: job board operators, job seekers, HR and recruiting professionals
275 responses Conducted online Aug-Sep 2010
Social media is real
78% !
Multiple board use is common
Question #1
Focus and ease of use
The basics still stand for job seekers
Referrals rule?
No response
Bottom line for job seekers
Social media is important Job sites must be easy to use – and
focused Lack of response from employers is
frustrating
What about HR & recruiting?
Social media looms large
72%
63%
57%
LinkedIn rules
97%
Question #2
Where will recruitment spending increase?
Social media Company career sites Referral programs Niche job boards
Where will recruitment spending decrease?
3rd party recruiters Newspapers Career fairs General job boards
Candidate quality counts (but look what else matters!)
66%
53%49%
Biggest challenge: quality candidates
Question #3
What are job board operators worried about?
The recession, ‘free’ job sites...and LinkedIn
Plan of action?
Question #4
So…what should you do now?
Improve your candidate quality Survey your employers – find out what they like
and don’t like about ALL recruitment methods (not just job boards)
Offer targeted emails to subgroups of job seekers
Position your site as the social recruiting provider for your employers
Questions, answers, and discussion
Job Board Doctor provides consulting services for job boards and career sites in the following areas:
Short & long-range planning Product development & launch
Sales & marketing SEO
Social media & content creation Site & user interface analysis
Phone: 641-236-0298
Email: [email protected]
Twitter: JobBoardDoctor
Web: www.jobboarddoctor.com
