don't leave money on the table - get the most our of your licensed property

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DON’T LEAVE MONEY ON THE TABLE GET THE MOST OUT OF YOUR LICENSED PROPERTY Rob Ambrose | Director of Strategy for Europe, FADEL | @rambrose Gregg Guest | VP of Product Management, FADEL | @GreggGuest

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Page 1: Don't leave money on the table - Get the most our of your licensed property

DON’T LEAVE MONEY ON THE TABLEGET THE MOST OUT OF YOUR LICENSED PROPERTY

Rob Ambrose | Director of Strategy for Europe, FADEL | @rambroseGregg Guest | VP of Product Management, FADEL | @GreggGuest

Page 2: Don't leave money on the table - Get the most our of your licensed property

LICENSING IS BIG BUSINESS

Page 3: Don't leave money on the table - Get the most our of your licensed property

…BIG BUSINESS FOR BOTH LICENSORS AND LICENSEES

Page 4: Don't leave money on the table - Get the most our of your licensed property

Consumer Merchandise Compound IP

Distribution Channels

LET’S LOOK AT THE PROCESS… STARTING WITH LICENSORS

Broadcast

Page 5: Don't leave money on the table - Get the most our of your licensed property

LET’S LOOK AT ONE LICENSEE EXAMPLE AND THE COMPLEXITY OF ONE CONTRACT

Page 6: Don't leave money on the table - Get the most our of your licensed property

AUTOMATING LICENSING ALLOWS“Last year, royalty-generating sales accounted for 43% of Tervis’ revenue, so almost half of our revenue relates to a licensor, and that seems to grow every year. It is a very important part of our business.”

TO “SIP” BACK AND RELAX

Tervis works with about 100 different licensors that own thousands of properties

Page 7: Don't leave money on the table - Get the most our of your licensed property

LICENSORS Are you ready for growth? The potential is enormous.

There are new IP innovations, new distribution channels and a proliferation of content.

But do your systems empower you to innovate?

Page 8: Don't leave money on the table - Get the most our of your licensed property

LICENSORS How confident are you in your financials?

Industry stats indicate that due to a lack of visibility, financial loss can be as high as 15-20%.

Are your legal and accounting processes streamlined?

Page 9: Don't leave money on the table - Get the most our of your licensed property

LICENSORS Are you prepared to gamble?

As much as 70% of self-reported licensing royalties are inaccurate.

Are you overlooking licensing violations due to complex terms and a lack of information?

Page 10: Don't leave money on the table - Get the most our of your licensed property

POLL

Page 11: Don't leave money on the table - Get the most our of your licensed property

LICENSEES Do you have the needed visibility into rights, usage and payment terms?

Many licensees are drowning in a sea of bloated Excel spreadsheets.

Do your reps know how they are performing on deals, guarantees and other financial obligations?

Page 12: Don't leave money on the table - Get the most our of your licensed property

LICENSEES Are your financial requirements overcomplicated?

Licensors often require different unique statement formats and audits can be labor intensive and disruptive.

Are your royalty calculations and statement generation time consuming and inaccurate?

Page 13: Don't leave money on the table - Get the most our of your licensed property

LICENSEES Are your systems sophisticated enough to keep up with growth?

Lack of insight and analytics result in missed growth opportunities.

Are you empowered to negotiate the best deals?

Page 14: Don't leave money on the table - Get the most our of your licensed property

WITH FADEL RIGHTS AND ROYALTY MANAGEMENT

• Contract management

• License status including violations

• Rights management

• Royalty validation

• Royalty accounting

• ERP integration for financials

• Statement generation

• Business analytics

Page 15: Don't leave money on the table - Get the most our of your licensed property

SOME OF OUR CUSTOMERS

Page 16: Don't leave money on the table - Get the most our of your licensed property

Schedule a 1-1 demoemail [email protected]

FIND OUT MORE

No-obligation Assessment email [email protected]

Visitwww.fadel.com