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DOHA’S FIRST AND ONLY PREMIUM OUTLET MALL

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DOHA’S FIRST AND ONLY PREMIUM OUTLET MALL

It’s all about the Brands.It’s all about Value.

Out-let mall: noun - a group of stores which sells clothes and goods at deeply discounted prices; excellent value

Outlet malls have changed the retail landscape over the past 30 years around the world from Phoenix to Birmingham to Kuala Lumpur, and now the concept is coming to Doha! The value proposition of top brands at deeply discounted prices has resonated with consumers searching for value and driven growth for both retailers, looking for new channels of distribution, and developers seeking differentiation and diversity. It’s an unbeatable combination of quality, value, and selection delivered with style and convenience.

BEST BRANDS. LOWER PRICES.

The Doha Outlet Mall is a unique destination combining premium outlet shopping with leisure and entertainment in one landmark building. Centrally located within the West End Park entertainment complex, this designer outlet centre will appeal to the aspiration, sophisticated shoppers seeking a unique retail experience focused on value.

This project is a historic opportunity to be part of the first outlet mall in Qatar.

Strategically positioned at the crossroads of three continents, Qatar is one of the fastest growing countries in the world and a financial powerhouse with global influence.

The towering skyscrapers and iconic projects in Doha, the capital, capture the intangible sense of growth, prosperity and optimism of a country with boundless natural resources and the highest GDP per capita in the world.

Today Qatar is developing long-term plans to diversify and establish itself as a premium tourism and leisure destination that provides a prosperous base for a growing retail and leisure industry.

Supported by a flourishing job market, the population of Doha has seen steady growth in recent years resulting in an expanding shopper base.

The Doha Outlet Mall: the new fashion address in Qatar!

DOHA

LOCATION

The Doha Outlet Mall is located inside West End Park just 30 minutes from the airport. West End Park is a mixed-use development that includes a 12,500 person cricket stadium and a 14,500 expandable to 17,000 person outdoor amphitheatre which incorporates a hypermarket.

West End Park is situated adjacent to a new and dynamic part of the city with several large scale residential and commercial developments. Vehicle access is easy and convenient from Karwa Headoffice Street located in Mesaimeer area number 56 with over 3000 parking spaces.

The primary and secondary catchment areas includes some of the most affluent people in Doha in addition to a large segment of the upper middle class including a high concentration of wealthy executives and families who enjoy professional and managerial occupations. Spend profile is more affluent than average with an increased propensity to spend.

Ideally located, the designer outlet centre will appeal to the aspiration, sophisticated shoppers seeking a unique retail experience. 320,000 SQ.FT OF GLA

WEST END PARK

GRANDMALL HYPERMARKET

MARKET POTENTIAL

Guided by the high standards of the management team from Century 21, the Doha Outlet Mall is destined for success with it’s unique and compelling value proposition.

• Qatarisamongthemostpoliticallystablecountriesintheregion.

• PopulationwiththehighestpercapitaGDPintheworld.

• Doha’spopulationiscurrentlyundersuppliedwiththeexistingsupplyof6.5Msq.ft/GLAof retailasofJune2013.

• TotalcurrentpopulationofQataris2millionprojectedtogrowtoover3millionby2020.

• Qatar’srapidincreaseinpopulationisattributedtothestrongperformanceoftheeconomy.

• 61%ofQatar’spopulationisundertheageof35;anexceptionaldemographicwhereshopping anddiningoutisconsideredanessentialpartoftheirleisureandentertainmentactivity.

• TourismhasincreasedastheresultofmanyrobusttourisminitiativesforQatarandoutlet mallsareanimportantattractionformosttourists.

CONCEPT

A retail environment that communicate value and brands.

Designed in the style of the North American outlet mall, this is a retail experience that communicates value and top brands.

A family friendly place that offers something for everyone and encourages people to stay, relax, shop and spend time enjoying the food, ambiance and attractions.

Modern, contemporary architecture with a fresh and playful color palette.

The Focus is on VALUE!

PROPERTY OVERVIEW

OPENING JANUARY / FEBRUARY 2015

A single level plan with interior and exterior store accessEasy and convenient customer circulation

Unobstructed view of shopfronts6 meter high interiors in many tenants

Large public plaza with landscaping, family areas and outdoor marketModern interior with abundant natural light

Adedicatedon-sitemarketingteamwilldriveayearroundefforttomaximizesalesandtrafficforthemall.

A vibrant and dynamic mix of designer outlet shopping, restaurants and cafes from around the globe plus the latest in leisure and entertainment.

Over 150 stores

Over 3,000 parking spaces

4 anchor tenants

4 cinemas12 F&b locations

LEASING OPPORTUNITIES

402, Pinnacle Building Sheikh Zayed Road Dubai, United Arab Emirates PO Box 283850Tel: 9714-392-8304 Fax: [email protected] www.mcarthurcompany.com

P.O. Box 32029Doha, QatarT +974 4459 [email protected]

P.O. Box 32029Doha, QatarT +974 4459 2211

DohaOutletMallisbeingmanaged,leasedanddesignedbyanexperiencedteamincludingCentury21Qatar,McArthur+Company,LimelightCreativeServicesandJHRParchitects.

DesignbyLimelightandJRHPArchitects

PLAN

www.dohaoutletmall.com.qa