do you wiki? exploring the use of web 2.0 technologies bryan chapman chief learning strategist...
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Do you Wiki? Exploring the Use of Web 2.0 Technologies
Bryan ChapmanChief Learning Strategist
Chapman [email protected]
Early Web
Early Web Social Web Learning Web
• Personal Web Pages
• Online Encyclopedias
• MP3.com
• Banner Ads
• Online Stores
• Bookstore
• Content Management
• Website Stickiness
• Email Communication
Early Web to “Social Web”
Early Web Social Web Learning Web
• Personal Web Pages
• Online Encyclopedias
• MP3.com
• Banner Ads
• Online Stores
• Bookstore
• Content Management
• Website Stickiness
• Email Communication
Blogs
Wikipedia
Napster
Google Adsense
Ebay Auctions
Book Reviews
Wikis
Democratic syndication
MySpace.com
New HireOrientation
New HireOrientation
Traditional Learning Management Model
Learning Portal - Formal
Learning Portal - Formal
LMS – Learning Portal
Sales ProcessSales Process LeadershipLeadershipComputer
Applications
ComputerApplications
SafetySafety ProductKnowledge
ProductKnowledge
Job-specificSkills
Job-specificSkills
Knowledge Management
Trad
itiona
l KM
Trad
itiona
l KM
Centralized KnowledgeAssets
Expert
Learner
Instructor
Worker
Manager
Mentor
Expert
Learner
Sales
Using both approaches simultaneously
Trad
itiona
l KM
Trad
itiona
l KM
Centralized KnowledgeAssets
Expert
Learner
Manager
Mentor
Expert
Sales
LMS – Learning Portal
Sales ProcessSales Process LeadershipLeadershipComputer
Applications
ComputerApplications
SafetySafety ProductKnowledge
ProductKnowledge
Job-specificSkills
Job-specificSkills
Learning Portal - Formal
Learning Portal - Formal
New HireOrientation
New HireOrientation
Informal Learning
“Informal learning is simply that, which is not directed by an organization or somebody in a
control position.”
- Jay Cross webinar poll
What about tacit knowledge?
ExplicitKnowledge
Tacit Knowledge
• Identifying is difficult• Documenting is even
more difficult
Formal vs. Informal Learning
FormalInformal
(ad hoc)
• Classroom Events• Online courses• Virtual Classroom
• Collaboration• Communities of
practice• Access to Experts• Mentors• Knowledgebanks
How?
New Tools for the Trainer’s Toolkit
• Wiki• Blog• Podcast• Videoblog (vlog)
webinar poll
“Wiki”
Do you “Wiki”?
Definition of Wiki
Wiki:
1) A website created by a group; rather than by an individual.
2) In Hawaiian, Wiki means “quick”
3) What I Know Is… (descriptive of the process of collaborative content development.
Ideas for using Wikis in Learning
• Ad hoc, Knowledge Management Repository• Centralized location for documenting and organizing
procedural information• Group-based learning assignments (work as a team) • Soliciting information from Subject Matter Experts;
allowing a group of experts to contribute and edit content.
• Creating content with varying points of view (Groupthink)
• Learning content delivery for content that changes rapidly (bio-technology).
• Learn by teaching (Wiki authors)
Danger when using Wikis
USA Today editor suspected in
Assassination of both John and
Bobby Kennedy
USA Today editor suspected in
Assassination of both John and
Bobby KennedyFALSE STORY
May 26, 2005
"John Seigenthaler Sr. was the assistant to Attorney General Robert Kennedy in the early 1960's. For a brief time, he was thought to have been directly involved in the Kennedy assassinations of both John, and his brother, Bobby. Nothing was ever proven."
"John Seigenthaler Sr. was the assistant to Attorney General Robert Kennedy in the early 1960's. For a brief time, he was thought to have been directly involved in the Kennedy assassinations of both John, and his brother, Bobby. Nothing was ever proven."
Tips to successfully using Wikis for Learning
• Work on the initial taxonomy as a group, then turn them loose
• The more specific the topic focus, the better the content.• Designated time period (when used as part of a structured
course)• Allow the Wiki to develop organically without enforcing too
much workflow• Allow learners to correct each other; rather than jumping in
to correct problems (constructivist approach)• Hold informal training sessions to teach Wiki syntax
especially to Subject Matter Expert• Lead by example – post excellent content
“Blog”
Definition of Blog
Blog: (short of Weblog):
1) Webpage made up of regular entries in reverse chronological order, containing commentary by the blog owner
2) Used for information sharing, collaboration, and debate
Title here….
Title here….
Title here….
Blog Stats
• 7% of the 120 million U.S. adult, internet users have created a blog (8 million blogs)
• 27% of Internet users read blogs (32 million people).
• Only 38% even know what a blog is.
“vlog”
Definition of Videoblog (vlog)
Videoblog (vlog):
1) A blog that uses video as the primary content
2) The video is linked to within a videoblog post and usually accompanied by supporting text, images, and additional metadata tags to provide context.
3) The components that make up a Vlogosphere or Blogosphere (a community of vlogs)
Title here….
Title here….
...most popular videoblogs on the Web...most popular videoblogs on the Web
200,000 viewers200,000 viewers
Low-cost production
RocketBoom compared to TV Program
• Consumer-brand, video camera; laptop; two lights & a map
• Almost zero overhead costs • Very minimal distribution costs (web-delivered)• Global distribution (world wide demand)• Large potential audience• $0 spent on promotion – 100% word of mouth• Engage audience in topical discussions• Audience can submit stories (including their own
video content)
Vlogs (thinking outside the box)
“podcast”
University Lectures via podcasts
• Pilot tests (By Apple) at universities such as Stanford, University of Washington, Missouri, etc.
• Students who can’t attend class have the option to download courses.
• Take classes while exercising or traveling.
Title here….
Title here….
iPod Training for Medical
• Doctors losing ability to listen to subtle rhythms that point to murmurs, valve problems, lung conditions.
• Problem: ordering too many high cost scans and tests.
• Dr. Barrett (Temple University) recorded example tracks.
• Converted to MP3 for iPod download• Only 30% correct diagnosis before iPod training• 80% after doing 500 reps (2 hours)http://www.time.com/time/health/article/0,8599,1150017,00.html
January, 2006
Early Web to “Social Web”
Early Web Social Web Learning Web
• Personal Web Pages
• Online Encyclopedias
• MP3.com
• Banner Ads
• Online Stores
• Bookstore
• Content Management
• Website Stickiness
• Email Communication
Blogs
Wikipedia
Napster
Google Adsense
Ebay Auctions
Book Reviews
Wikis
Democratic syndication
MySpace.com
Application of Social Web to Learning
Early Web Social Web Learning Web
• Personal Web Pages
• Online Encyclopedias
• MP3.com
• Banner Ads
• Online Stores
• Bookstore
• Content Management
• Website Stickiness
• Email Communication
Blogs
Wikipedia
Napster
Google Adsense
Ebay Auctions
Book Reviews
Wikis
Democratic syndication
MySpace.com
Focused topic forums
Multi-author Knowledge store
Learner file sharing
Personal Learning Plan
Peer-to-peer learning market
Content, Mentor Reviews
Workflow, Just-in-Time
Learning syndication
Social Learning Network
Learning Blog Recommendations:
• www.internettime.com
• www.willatworklearning.com
• www.learningcircuits.blogspot.com
• www.elearningpost.com
Blog Creation Tools:
• www.blogger.com (#14 in Global, Top 100)• www.wikibooks.com• www.bblog.com• www.blogcms.com• www.sixapart.com/movabletype• www.nucleuscms.org• www.pivotlog.net• www.s9y.org• www.spip.net• www.textpattern.com• www.wordpress.org
Podcast – Tools and Services
• www.odeo.com (free podcast posting through a telephone)
• www.audioblog.com (monthly service fee)• http://audacity.sourceforge.net/ (free, open-
source sound editing software)• www.audioblogger.com (free, puts audio
inside your blog on blogger.com)• www.industrialaudiosoftware.com• www.mixcastlive.com• ….just about any audio recording software
capable of creating .mp3 files
Wiki Sites:
• www.wikispaces.com ($5 a month for private Wikis)
• www.socialtext.com• www.jot.com• www.atlassian.com• www.twiki.org• www.zwiki.org• www.pbwiki.com• www.snipsnap.org• www.openwiki.com• www.mediawiki.org• www.wikibooks.org (same engine used for wikipedia)